Back-to-School

Heading Back to School? Send a Meet the Principal Newsletter

Dr. Kara Stern
2 min read
Meet the Principal newsletter template.

It’s hard being new!


But one great way to break the ice is a friendly school newsletter with a “Meet the Principal” theme. It’ll introduce folks to who you are as a person, educator, and school leader, in your own way.

Here are 5 areas you might want to cover:

1. Share a little bit about your background.


Bit of advice: don’t use the old tried and true paragraph. People really won’t read it. Instead, think about how you could bring your background to life with photos, links, or even emoji bullet points.

Here’s an example:

2. Share some details about your career.


Parents, faculty/staff, and community members are curious to hear from you, even if an official bio has gone out. It’s ok to repeat the details, but now you can put your own spin on things. Remember: keep it visual & brief.

We changed it up to bullet points for this segment, which work well for folks who are translating your newsletter:

3. Share your philosophy of education

Don’t: cite your dissertation 😝
Do: try to capture the vibe of your philosophy of education with quotes, photos, a video, even a series of GIFs!

Hmmmm… a GIF philosophy of education could be pretty cool, actually!

4. Share a resource


Parents, caregivers, faculty, admin & staff will be turning to you as a leader, for advice, support, & mentorship. Set the tone in your very first bit of outreach, by sharing a resource that meant something to you as a new teacher, new leader, and/or new parent of a school-aged child.

Like Lennon & McCartney said, “we get by with a little help from our friends.” 😊

5. Be accessible.


Whether you have an open door policy, or prefer people schedule appointments with your assistant, make sure you spell it out clearly in your newsletter.

That’s it! You can get started here. Wishing a great year!

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Dr. Kara Stern

Dr. Kara Stern began her career as an ELA teacher, then shifted into administration as a middle school principal. Dr. Stern is a fervent advocate for equitable communication and family engagement. She spent five years as Executive Director at Math for America, where she designed the professional learning community that exists to this day. An unexpected move to Tel Aviv launched her into the world of EdTech where she became the Director of Education Content for Smore and then the Head of Education Solutions at SchoolStatus. Outside of work, she indulges her love for reading, devouring two novels weekly, with a particular fondness for heists and spy stories.

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