Back-to-School

Welcome Your Team Back to School

Dr. Kara Stern
3 min read
Road with text saying Lets go!

As the new school year approaches, welcoming your team back is crucial for setting a positive tone and ensuring a successful year ahead.

A well-crafted welcome message not only boosts morale but also helps align everyone’s goals and expectations. Whether you’re a principal, administrator, or team leader, this article will guide you on how to effectively welcome your team back to school, using key elements that foster a collaborative and motivated environment.

1. Information that’s Immediately Useful

When your team opens an email with a “Welcome Back” subject line, chances are they’ll do a quick skim at first. That’s why it’s crucial to get the key information across right away.

For most people, the priority is the first week’s schedule—they just want to know, “When do I need to show up?” The next important detail is tasks to complete—so if there are any action items, make sure they’re front and center.

Lastly, take a moment to welcome any new team members. This not only helps them feel more at ease but also helps returning staff put names to faces.

2. Share Resources that Set a Professional Tone

In a recent poll of Smore users, the most pressing concern for back-to-school was student wellness—a concern shared by many educators. Whatever your key priority is for the year, be sure to introduce it in your welcome back letter, along with relevant helpful resources.

We’ve included a parent communication template and a Back-to-School SEL (Social-Emotional Learning) template, both packed with practical advice to support student wellness and engagement. By providing these resources, you not only set a professional tone but also give your team actionable tools to start the year strong.

3. A Healthy Dose of Inspiration

Back-to-school is a time filled with mixed emotions. While everyone is excited to reconnect, prepare classrooms, and welcome students, it’s also tough to say goodbye to summer. So, be sure to add a little inspiration to your welcome message—whether it’s through quotes, photos, memes, or even a fun Welcome Back playlist!

By sharing something uplifting, you’ll boost morale and shift the mood towards excitement. Your team will feel the love, and the positive energy will set the tone for a great start. Happy Back-to-School! 🎉

Welcoming your team back to school with a thoughtful and well-planned message is key to starting the year off right. By including a warm welcome, celebrating past achievements, setting clear goals, fostering collaboration, and providing the necessary resources, you can create an environment where your team feels supported and motivated. For more ideas on creating effective school communications, visit the Smore Blog.

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Dr. Kara Stern

Dr. Kara Stern began her career as an ELA teacher, then shifted into administration as a middle school principal. Dr. Stern is a fervent advocate for equitable communication and family engagement. She spent five years as Executive Director at Math for America, where she designed the professional learning community that exists to this day. An unexpected move to Tel Aviv launched her into the world of EdTech where she became the Director of Education Content for Smore and then the Head of Education Solutions at SchoolStatus. Outside of work, she indulges her love for reading, devouring two novels weekly, with a particular fondness for heists and spy stories.

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