What is Marketing?

How does it affect you?

Doritos® - Man's Best Friend -- Crash the Super Bowl 2012 Finalist

Essential Question: What is Marketing? How does marketing impact employment & the economy?

Your group will critically evaluate information for the from various sources to answer the essential quesitons from above. The digital platform that you choose to share your findings is up to you. I have provided three optiions below that I believe fit well with this topic. This project has been designed to be very broad, which will allow you to apply your creativity and critical thinking skills to produce an amazing product.

Timeline - 1 week

Agenda

  • Day 1
  • Day 2
  • Day 3

Presentation and Peer Review - Voicethread

Once you have completed your project, watch the video tutorial to learn how to post your project to Voicethread. Below you will find the rubric for creating your Voicethread video.

Voicethread Tutorial - http://www.youtube.com/watch?v=BULUq4LS10w

Rubrics

How do I turn in my work?

To turn in your project post a reply under the assignment in Edmodo an attach the file or insert link.

www.Edmodo.com

What is Marketing?

Lets take a look at the following video to bring all of our definitions together to create a unified definition of marketing.

http://www.youtube.com/watch?v=jUoDjnkv5fM

What is Marketing?