Netlfix Video Streaming
Sarah Walters
Date Invented
Netlfix was invented in 1997 by Reed Hastings and Marc Randolph. They offered online movie rentals. Later on, in 2007, they offered instant video streaming of movies and television shows to their personal computers.
Goals
Netflix's goals are to offer more options to more customers. They want people to chose Netflix in the "Moment of Truth" the times where you're bored with nothing to do. To expand on theses goals Netflix is spending millions of dollars to add more movies and television series for their viewers so they can have an easy streaming experience.
Drawbacks
One of the drawbacks Netflix faces is being able to instantly stream shows and movies to millions of devices throughout the whole country. Another drawback they have is keeping shows and movies on the program, things are always being taken off of instant streaming due to the contracts Netflix has with the TV channels and networks.
Intended&Unintended Consequences
Netflix's intentions were to offer live movie and television to people when they had nothing better to do, to entertain people. The unintended side however is that people are constantly procrastinating putting off actual problems to binge watch an entire season of a show.
Risks
Netflix is working hard to put out original content, but it's risky. They spend millions and millions of dollars to produce seasons of original shows such as "House of Cards" and "Orange is the new black". Although these projects have turned out to be successful, a few bad shows and seasons could be bad for the company and investors by putting them in debt.
Benefits
The benefits of Netflix are: having a television platform for a low monthly cost, there is so many options for people to chose from. You can stream Netflix from any device with internet connection, smartphones and tablets even have Netflix apps available.