Microsoft Super Bowl commercial

By:Harrison Bickham

Price of the video$$$

The commercial was 1min 1sec. For 30sec the commercial would cost $4million since the commercial is 1min it would cost about $8million.
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The Microsoft logo has 4 different colors represent there diverse portfolio of products.
Microsoft 2014 Super Bowl Commercial: Empowering


Microsoft is targeting people with disabilities and people just to buy the new technology.

In the video it says "It gives voice to the voiceless." "And hope to the hopeless." It also is using Steve Gleason who is a former NFL player living with ALS a disease where you can't speak.

Types of Angles

Different Angles

I think they used there ferrety of angles so they could make the commercial more emotional and impactful on the viewer.