Rethink the Pink!

Shifting from Awareness to Prevention...And a Special Offer!

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If a company creates a new pink lipstick, lotion or other product and labels it with a pink ribbon – but it contains artificial colors, synthetic fragrances and known carcinogens, are either of you really helping to prevent cancer?
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What Breast Cancer Prevention Means to Beautycounter.

With October come cooler weather, Halloween candy, and a deluge of pink ribbons signaling National Breast Cancer Awareness Month. While you’ll find the symbol on everything from cocktail shakers to cosmetic products, the most important message—that of prevention—often gets short shrift. We think the conversation needs to shift, starting now.

If you’re wondering how to prevent a disease that seems so tied to family history, it might shock you to learn that only half of breast cancer cases can be tied to traditional risk factors like genetic inheritance, diet, and reproductive history.

Increasingly, science is pointing to environmental links to this disease. In 2010, the President’s Cancer Panel found that the true burden of non-genetic, environmentally induced cancer has been “grossly underestimated,” and a recent project by 300 international scientists concluded that even chemicals that are not carcinogenic on their own may be linked to cancer when used in combination with each other, even in very low doses.

Read more here:
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October Special Offer for a Cause

1) I will donate a portion of my commissions on all purchases during the month of October to the Breast Cancer Fund, one of Beautycounter's three trusted non-profits.*


2) Between now and October 11, any orders of $100 or more will receive a complimentary Beautycounter Lip Gloss in Peony, from me. The lip gloss will be sent separately, and I will connect with those who make a qualifying purchase.

3) When you sign up as a Band of Beauty Member (our loyalty program), or as new Beautycounter Consultant, you can allocate your $10 to the Breast Cancer Fund on the spot!

Beautycounter is a B-Corp, meaning it is accountable for three bottom lines: People, Planet and Profit. When you shop with Beautycounter, you are always supporting a cause - year round.

*The Breast Cancer Fund is one of our three Trusted Non-Profit partners, as well as one of the few non-profit organizations dedicated to preventing breast cancer before it starts. You can learn more about them here.

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Breast Cancer Risk is Affected by Both Genes AND Environment:

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