May Newsletter

Shawna Florness, Lead Stylist at Stella & Dot

Hello Spring!

Whether you are doing a little spring cleaning around the house or dusting off your golf clubs, I hope this newsletter finds you well and excited for warmer weather as much as I am.

I'm so happy to see the snow gone (finally!), the grass turning green and the sun shining! Time to officially put away my winter boots and bring out the capris and flip flops! I'm sure I'm not the only one tired and bored with the grays and blacks of winter!

As the days continue to get longer, I welcome the sounds of frogs and ducks on the pond, the sound of a lawnmower, the smell of a fresh cut lawn and steaks on the BBQ and I look forward to sitting on a patio sipping my favourite cocktail. Soon my friends, soon!!!

Trunk Show Exlusives

Spend $50 or more in the month of May and get these beauties at 50% off. The turquoise scarf, the triple wrap bracelet, and the Classic bag make a great combo together. Get one or get 'em all! This offer is only available to trunk show guests so contact me to put your order under an open trunk show or host your own!

Summer Getaway Promotion

All customers who purchase a Getaway Bag get their choice of Hang On for FREE ($44 value). This expandable bag will take you to weekend getaways, to the airport or to the beach - the Getaway does it all. More colors/patterns to choose from on-line.

STYLE TRENDS

Gold continues to be a huge trend. Look around the next time you are in the mall - its everywhere! Mixing metals is another on-going trend too. Don't be afraid to mix gold and silver bracelets together or silver and rose gold. Mix it up! Have fun! The old rule that your wedding ring has to match the rest of your accessories is soooo long gone!!

Arm parties continue to trend as well. Why wear one when you can stack 2-3 together? With respect to bracelets - the more the merrier in my opinion! :)

I am loving all the colors trending this spring - white, turquoise, coral, geranium and citrine. Color makes me happy! I always gravitate toward my "Steady-Eddies" - a basic solid tee or tank and a pair of jean capris or shorts but I love adding a pop of color with some of my favorites from the spring/summer collection. Adding a colorful necklace, bracelet, scarf, or bag to your outfit is a great way to put a little pep in your wardrobe. In this issue, I will focus on two of my favorite colors for summer - white and turquoise!

Summer Whites

When I think of white - I think summer and a tan (and a mojito on the side!). We've got some beautiful bracelets and necklaces that will look fabulous all summer long and are versatile enough to wear into the fall/winter season too.

I love our new summer Cady Wrap bracelet with it's brushed gold and white stones, silver edging and just a hint of sparkle! The lambskin leather is so soft you can't even feel it when you have it on. I literally cannot stop wearing this bracelet! I especially love the Cady paired with any of our white necklaces - the Sahara, the Mallorca or the 5-way Stone Sutton.

Turquoise

Summer would not be complete without a little turquoise. Head to work, hit your favorite patio spot or head to the Calgary Stampede in style with any of these gorgeous pieces!

Win the Hostess Rewards Update

There is still time to get your orders into the draw to win the hostess rewards. The order deadline is May 14th. For every $50 spent, your name will be entered into the draw. Currently, the hostess rewards are at $340 in FREE product + 4 items at half off!!! I can't wait to see who the lucky winner is going to be!

HOSTING

Host a trunk show this month and get YOUR summer styles for free and half off. When you are having fun spending your Hostess Rewards - you'll be glad you did!

Everything always looks better in person. Even I have trouble deciding which samples to order and I do this all the time! I can remember thinking some of the pieces in the catalogs were "hideous" (ssh...don't tell head office - he he)! After seeing some of these items rise to our best seller lists, I had to see it to believe it - now they are some of my most favorite pieces!

MORE OF MY FAVOURITES!

Lookbooks

Like what you see so far? Check out these digital catalogues for more!
I hope you enjoyed the update on what's new and exciting at Stella & Dot! I would love to hear from you and would be happy to answer an questions that you may have about shopping, hosting or joining my team.

Have an outfit for an upcoming event that you want styled? Send me a pic and I will give you some suggestions! Need some gift ideas? Let me help you!

C'mon spring! Bring It!

Xo,
Shawna

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