The Game tells a story at each play unit. Depth and complexity depend directly on the location-task correlation, which affects the time required to play at each location, perform the tasks, the ease of accessing and processing information. The Game is linked to Social Media Channels. By mastering all relevant tasks the winner is awarded the title of the Grand Master. Promoting the Game’s ludic character, winners receive a diploma and a free meal/drink and his/her photograph is uploaded in the GM-Gallery, Generation II.
designing the journey map
The Game serves to bridging the gap in the community and services. An ethnographical and anthropological approach used creates the enabling environment to improve the prototyped new services: The Game involves all local actors, e.g. shops, museums, restaurants, existing and new services which are being developed during the Project life.
Market Castellania prototype