First Pointe Mgmt. LeaseStar Update

January 2016

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CONGRATULATIONS TO PARK WEST VILLAGE AND TRACY WILSON!!!!!!!

We are ECSTATIC to hear that Park West Village was voted Property of the Year under 199 units and Tracy Wilson voted Property Manager of the Year by The CAA Los Angeles! Way to go!

L2L 4th Quarter Overview

LEASING SUMMARY REPORT


  • Your top 5 lead sources were Website, Drive By, Craigslist, Apartments.com and Other
  • Of these leads 77% came in by phone call


Take Aways:

  • I would look at consolidating redundant lead sources. The full list can be found in the Leasing Summary Report in Lead2Lease.
  • Encourage the on-site staff not to use "other" as a lead source
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LEAD MANAGER RANKING


  • Congratulations Steffani Garka for bringing in 46 leases in Q4! Way to go!
  • Monica Petty was right behind Stephanie with 34 leases!


Take Aways:


  • I noticed quite a few properties have "Leasing Team" as a Leasing Consultant name, you may consider removing this to ensure you see clear statics, allowing us to pin point individuals that need improvement as well as those that are doing fantastic.
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