Advertisers Stalk You, Be Carefull.

Media advertisements follow you on what you buy and watch.

Effect Of Texting On Grammar

Grammar is a very important part of our society and how we interact. Our generation is making a name for itself. Unfortunately, it is not for our achievements in science or math, instead we are know for our smartphones. These smartphones are capable of surfing the internet, playing games, organizing meetings, and even downloading music. Smartphones are also capable of affecting our grammar, “"It has a real effect on the tone of professionalism," said Murphy, who also has seen younger instructors use the shorthand. "We tell them very specifically how this is going to affect them in life” (Krupnick). Krupnick writes this quote to show the problems that business owners and college professors face. Thankfully, many of the professors are helpful in addressing the problem with their student or enrollee. Even with the help from important figures in a teen’s continue to struggle with keeping abbreviations like “LOL” out of their everyday writing.

In order to combat this problem, we must stop it at its source. The easiest way would be to banish smartphones at a younger age. However, another way to prevent this phenomenon would be to strengthen our english teaching system. “College always has been a place for students to learn how to communicate appropriately, Patton said, and teaching them to can the tech-speak is merely the latest step in that education” (Krupnick). Krupnick points out the more focused attempt to create a more literate society. Even at the middle school level many school districts across the country are making English a two-period class. These measures are being taken to ensure a generation that can write very well in a very complicated language. Drastic measures are not always the correct option, for example, the banishment of an educational too like a smartphone would solve one problem, but create another. The same smartphones that are ruining our grammar, can also be what builds the future.

Advertisers Are Stalkers

Social Media is the source for advertisers to stalk what teens search and buy so they can create advertisements just for them with what they like. “By mining data about Internet users' browsing histories and social media use, advertisers could access additional information about consumers and target their advertising more precisely than ever before,”(Thomas Riggs). Advertisers can follow you to your personal sites you search with your digital footprint. They create certain ads for your beliefs and favorited objects or companies. What social media users like or follow is mainly based on what their pop-ups consist of. Additional facts can be drilled out of citizens using different sources of media. Some ranging from just messaging sites to amazon or instagram and maybe even youtube. Popular or cool items sold usually are advertised more and so they make it look cool and kids will want it.

Apps like facebook, youtube, twitter, and instagram all are mainly targeted for ads they have pictures with a project to make it look cool. “Social media in particular, which derives much of its profit from mobile (smartphone and tablet) ad revenue, became an important target for advertisers and the market researchers that supported them, with social media Facebook capturing 17.5 percent of the nearly $18 billion in mobile advertising sales in 2013,”(Thomas Riggs). Social Media can support ads like it’s a virus from five minute videos to gigantic pictures of products. Big advertisements on big shows or websites can cost a lot of money to just put it on. Like the super bowl it costs more than a million dollars to support the product or ad in the commercials. In the advertisement industry billions of dollars is spent just for normal food businesses. Imagine what money would be spent for all ads in the business, that job would pay really good money. Take down social media before the advertising industry gets too out of hand.

Works Cited

"Authority Seeks to Regulate Ads On TV and Radio." Africa News Service 16 Apr. 2015. Student Resources in Context. Web. 15 Dec. 2015.

Krupnick, Matt. "Professors Not ROTFL at Students' Text Language." Contra Costa Times (Walnut Creek, CA). 14 Apr. 2010: n.p.SIRS Discoverer. Web. 16 Dec. 2015.