How to Manipulate Statistics to Fit Your Version of Things
Turn Info into Winfo!
When you strip away most of the content or context from numbers, you can get people to believe anything by adding pictures and nicely designed illustrations.
But Won't They See Through My Ruse?
Of course not!
They'll Just Believe What You Tell Them
It's hard to have an opinion about current events, social issues, or important topics if you're severely under-informed. Studies show that if you appeal to people's emotions, ESPECIALLY if you scare them, they'll be more likely to believe you (especially if they don't know anything to begin with!).