Rare joins Sinulog 2016

Mascots Lead Cebu Provincial Government Contingent

Rare Phils' Partnership with Cebu Provincial Government livens up Sinulog

The Sinulog is undoubtly the biggest, grandest and the most colorful of all cultural (and religious) festivals in the Philippines (and if you've been here, you know we are serious about our festivals). The word "Sinulog" comes from the Cebuano word "sulog" which pertains to the sound of the drums that resembles current. The parade moves through main sections of the city to the beat of drums and people chanting, "Pit Senyor" (a contraction for "sangpit sa senyor" or "call to the king"). The first grand parade was organized in 1980, and in over 30 years of existence, has been attended by millions of visitors each year.

Street dancing is the main fare but contestants and contingents from across the country also vie for the Festival Queen (lead dancer) title, the best puppeteer, best paper mache' "higantes" (giants), and best photo prizes.

Our participation in the Sinulog was made possible with the signing of a Memorandum of Agreement with the Cebu Provincial Government in December 2015. Though as early as October, the possibility of bringing in mascots from our sites to usher the PLGU contingent was already in the offing.

Aside from taking part in the Sinulog, Cebu is a strategic partner because of the Tanon Strait Protected Seascape (TSPS) - Marine Key Biodiversity Area (MKBA) Project we are implementing in partnership with the Department of Environment and Natural Resources (DENR) with funding from the UNDP-GEF. Cebu LGUs comprise half of TSPS, the other being LGUs from the Negros provinces.

Rare's presence in the Sinulog was the perfect way to launch the partnership with the Provincial Government as we also consider them both potential influencer and scaler.

The Rare Sinulog team was comprised of Chaissa, Karl, and Francis with help from Dranzen, Rosa, Joel and Paula.

Reference: www.sinulog.ph
From left: Rare mascots from Inabanga, Bindoy, Amlan, Cantilan, Ayungon and Ubay with Profi the fisher takes the lead as the PLGU contingent is presented to the crowd at the Abellana Sports Complex; Rare Philippines staff pose with the mascots as we await the start of the Grand Parade; Rare float makes a grand entrance with the full venue as backdrop.
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Rocky and Don takes a groupfie with Cebu Governor Hilario Davide III, former Justice Secretary Leila Delima and Cebu Environment and Natural Resources Office head, Atty. Chad Estella

From left: Rocky walks across the stage at the Abellana Sports Complex with the mascots; a festival queen dances to a delighted crowd; Rare staff with the mascots.
From left: The dancers of the Cebu PLGU present their dance on the stage; various contingents in colorful costumes dance to the Sinulog beat.

Credits to Don Sucalit for some of the photos used in this article.