Globalization- The countries coming and working together
Environmental- When big businesses take land from innocent people and tribes it doesn't give the company the best publicity. In 2007 there was a problem with Starbucks and one of the many plantations in Ethiopia that was supposed to be "Eco-friendly" but instead the locals told reporters that the company destroyed many of the lands rain forests to create land for coffee growth. This destroyed not only land but a rain forest which are known for being endangered.
Cultural- The same case also goes from a cultural perspective. The people of Ethiopia were also strongly affected by the case. It was a problem with the people of the culture as it actually had made the people of that land forced out of it. This tribe wasn't the only tribe that was affected. Matter fact, the surrounding tribes had many rituals and medicines of that land they use to keep their tribes running and living the way they wish but of course Starbucks is disrupting the peace of these people.
Economy- Starbucks is considered great for the American economy but is becoming something capitalism frowns upon. That my friends is a monopoly. Starbucks ever since entering the market in 1971, sky rocketed into becoming the biggest coffee producer in the Untied States. The company recently has become so big that other businesses selling coffee have been run to the ground. This then means that less and less businesses selling coffee become a thing and Starbucks is eventually running that part of the stock market. Basically the bigger it gets the bigger the affect it has. In other words if it collapses-the stock market goes with it.
Technology- Starbucks is known stereo typically to be the place where a person stays at and creates a screenplay on his laptop. Really though Starbucks is becoming one of the only food/drink businesses that are now providing technological products to their customers. This could then be the beginning of a new outlet of technology-Starbucks. Weird right, but the way Starbucks is going it's becoming more and more likely. Starbucks could be finding a new business outlet but also new rivals. Starbucks already doesn't have the greatest reputation, but more technology could lead to hackers around the world taking advantage of the new system.
There can be easy solutions to these problems though. For example the rain forest problem could be resolved in one simple way- just don't do it in the rain forest? The only reason Starbucks did it in the first place was because this place in Ethiopia was the cheapest place to do it. If the company instead just spent there money more willingly then this issue would've never been an issue