Bear Grylls
Endorsement for Keen shoes
He is the best
Bear Grylls would be the best person to endorse because he is very inspirational. He is 40 years old and still going on many adventures. He is known for his t.v series Man vs. Wild so if we have him wearing our shoes other people who are interested on going on adventures would think those are the shoes we need because Bear Grylls is wearing them and he knows what he is doing.
This ad will be on t.v., flyers, and outdoor related magazines. If we show them on tv on the channel were Man vs. Wild is on then more people would recognize him. We could post them around town and if we put them in magazines then they could show people who don't look at flyers or watch t.v. very much that someone who loves that out doors that they need to get these shoes.