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How to Use SEO for Responsive Websites
With search engines explicitly stating a preference for responsive websites, there has been a need for many firms to shift. It goes without saying that this has been a challenge for many companies. This is why it is very important to know how to use SEO for responsive websites. The main challenge stems from a few typical errors that result in search engine problems for responsive websites.
Indexing
It is important for a website to be in a search engine's index for it to be visible when people search for it. This is a general rule of thumb. While some responsive websites are properly indexed, it is unfortunate that some are either not indexed or only have one page of their websites indexed. Each URL should be able to change each time a user clicks on different web elements. This gives search engines deeper links they can include in their indices.
Website Readability
Search engines still use content as opposed to images for their result pages. This lays an emphasis on the importance of an information-rich website. Your web pages should clearly and accurately describe your content. Use relevant keywords and try to use text as opposed to images for displaying important content, names or links on your website. Images should be used to complement your relevant content.
Loading Speed
Contrary to popular belief, responsive websites can be made fast. A bloated and slow website can not only suffer from bad performance but also suffer in terms of SEO. In this respect, there are several resources that can make websites faster and help in meeting search engine recommendations for optimum performance. Faster is definitely better when it comes to loading speed.
Follow Simple SEO Guidelines
You can enhance your adaptive content by adding useful features such as GPS locator. One other tip is to identify duplicate content and use canonical tags to guide search engines in showing search results. The whole idea is to add value to users without compromising on SEO ranking. Leave black hat tactics in the past and move forward with progressive SEO strategies that have long-term value.
About Vinci Designs
Vinci Designs is a full service marketing, web design and search engine optimization agency with headquarters in Florida and an additional branch location in New Jersey. Founded in 2005, the agency specializes in providing high quality marketing services at realistic prices. From video print brochures to responsive websites, Vinci efficiently takes care of an array business marketing requirements. Vinci Designs typically works with small to mid-size businesses looking to create a new brand, gain a competitive edge or revamp their current business approach. The agency provide attentive customer service with personalized attention to every client. Vinci's common sense approach to marketing is founded on creativity, honesty and integrity.
Vinci Designs LLC
981 Hwy 98 E Ste 3139
Destin, FL 32541
(850) 502-4645