TACO BELL
Live Más!
What sorta business is this anyways?
Social Media Craze!!!
Snapchat
Strategies
Curating: Taco Bell does many things to show that they care for their customers and fans. For example, they always retweet people's pictures about their taco's or other Taco Bell related things. Pictured below is a picture that they retweeted saying to "help this girl get some tacos". Things like this show that they care for their customers.
Connecting: Taco Bell does a good job of connecting with their customers. On Twitter, they are constantly posting about their snapchat and how fans can add them to view their stories (which include videos of their staff, tutorials on how to make menu items, etc).
Culture/Community: Taco Bell has been good at attempting to create a "culture" that suits their company. Things that they have been doing include posting about national holidays, reposting pictures sent in to them, creating hashtags that trend, and much more.