Small Town, Big Hearts

who?

The people of Chagrin Falls.

What ?

Jim Black sent an e-mail to everyone in the town challenging them to spend at least 20$ at the store.

Where?

A small village called Chagrin Falls, just outside of Cleveland, Ohio.

When?

January 21, 2013

Why?

Because the store was not getting very good business, and the store has been open since 1857

How?

Jim Black sent an e-mail to a lot of people challenging them to spend 20$ at the store.