Marketer & public relations
The role of a social media marketer & press/public relations
Social media marketer & press/ public relations
Social media marketer roles
Press/ Public relations roles
Press/ Public relations day to day role includes of;
-Building clients reputation
-Promoting brand
-Public research
-Organising events and shows
PR first role is to answer any requires from media and individuals and update there social media pages with a any new news added to there websites which is compulsory when having clients across countries and having different time zones. Public relations day to day consist of planning and developing new strategies such as promoting there brand and public research to maintain there brands image to keep fans and customers interested. Which involves writing to the press and building long term relationships with journalist and editors , to inform them with new products, events and shows, therefore builds clients reputations such as celebrities having paparazzi where there brand and in the right location so there brand can be identified on social networks and press conference giving the brand it's own reputation.
Public relations need media! without media PR cannot raise there profiles and for there clients. Public relations must stay up to date on social media discovering interest and discussions among the public. PR attend to spend there evening attending openings and events such as art galleries and living in a cultural environment lets PR be more creative with there professional life.
Arranging frequent meeting with clients is good customer service as it give PR clear understanding about there life and as well give clients a good understanding of your role and shows dedications to your clients.
Interpersonal skills
In this industry you must have arrange of skills within this role of a Public relations which will constantly be used and flex your ability. Which involves good team work and being able to work under pressure, like events becoming stressed can effect the people and environment around you. PR must present there self correctly and be seen a likeable person and able to approach which is seen as professional and reflects on representing the brand. Being organised, confident, patient and handling time management is a professional role when dealing with clients which lets me know you are reliable and responsible. Handling social media as a PR requires creativity and imagination.
Working hours and Income
The salary for public relations varies depending the level of position therefore the salary for public relations managers ranges from £23,000 to £50,000.
Career opporunities in soical media marketing and press/ public realtions
Bibliography
Books
Tracy L. Tuten, Michael R. Solomon. Social Media Marketing .page 3
Tony Hines and Margaret Bruce (2007). Fashion marketing contemporary issues. 2nd ed. Oxford : Elsevier . 49- 50 .
Websites
third door media . (2016). what is social media marketing . Available: http://searchengineland.com/guide/what-is-social-media-marketing. Last accessed 19th sep 2016.
kruse control . (2016). social media manager job description . Available: https://www.krusecontrolinc.com/social-media-manager-job-description-complete-guide/. Last accessed 19th sep 2016.
curzon . (2016). a day in life of PR a professional . Available: http://www.curzonpr.com/theprinsider/day-life-pr-professional-farzana-baduel-md-curzon-pr/. Last accessed 19th sep 2016.
career profile . (2006). public relation specialist career and job information. Available: http://www.careerprofiles.info/public-relations-specialist-career.html. Last accessed 19th sep 2016.
Prcoture
http://www.prcouture.com/wp-content/uploads/2010/04/So-what-do-fashion-publicists-do-FINAL.jpg
work hive app
http://www.workhiveapp.com/wp-content/uploads/2015/08/flexibleworking-1439457100.jpg
Retail store manager interview questions and answers
https://www.youtube.com/watch?v=vxEXf3dkxzk
indeed . (2016). social media jobs. Available: http://www.indeed.co.uk/Social-Media-jobs. Last accessed 19th sep 2016.
Prospects
https://www.prospects.ac.uk/jobs-and-work-experience/work-experience-and-internship