Ralph Lauren

By Michael Nesbitt

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Location

Ralph Lauren is based in New York City, New York.

Fashion Line

They have casual and formal wear for all genders and ages.

Slogan

Ralph Lauren doesn't believe in using slogans or motion advertising. They rarely advertise and are still able to reach their target audience.
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Target Market

Ralph Lauren targets upper-middle to upper class men and women in their 20s-40s.

Available Locations

They have a website where their clothes can be purchased. They also have company owned stores across the nation, and other retailers such as Dillard's.
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Single Item to Discuss

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This is a traditional shirt style collared shirt with set-in style sleeves. It is from Ralph Lauren's biggest line, Polo Ralph Lauren, which is what most people think of when they think of Ralph Lauren.