The Gem Stars Times
#sparklyjune edition 1
Why a business partnership?
Business partnerships are a way of joining forces with other entrepreneurs for the benefit of both businesses. Every partnership is different, but it should be a mutual relationship. You should work to achieve a personal relationship with the business you're popping up in and their clientele base.
So what are the foundations of a successful business partnership?
Mutual benefit
Trust
Respect
What's going on?
Also, Father's Day is June 19th, Summer starts on June 20th, and there is still opportunities among graduations, weddings, and festivals.
Book your Hair Salon Partnership now!
1. Contact the salon in person: hair = make up done, dress on trend, business packet in hand.
2. Business Packet content: LB's, business cards, wishlists, order forms, personalized newsletter with salon information.
3. Talk to the salon owner or decision maker:let them know why do you want this partnership and how can it benefit the salon, its employees, and customers. Do this during the day, before 3pm.
Get your goal ready
http://goo.gl/forms/0rgR2Cb4dD9XtQgx1
Need more tips on how to go about a business partnership? Set a time to chat with me! I have had a hair salon business partnership close to three years now and have leaned what works along the way.
Want to create your own Summer vendor event?
CHLOE + ISABEL MINI MARKET PREP CHECKLIST
LOCATION
Adequate space for all of your vendors
Good lighting in all areas where booths will be set up
Extra surface areas to host food & drinks (preferably spread around the room to help flow of traffic)
Ample parking for guests (If at home it’s nice to let your neighbors know in advance about the cars too)
VENDORS
Have a circle of at least 20-40 customers/friends they can invite
Will be a team player and do their fair share of the work
Have experience in the business – you can learn from them
Are active in their business and social media
MARKETING
Create a printed invitation or flyer to distribute to all vendors (20-40 per)
Create a FB event and make all of your vendors hosts – everyone invites friends
Have experience in the business – you can learn from them
Create assets (images) to share with vendors
Lay-out a marketing schedule / plan so that everyone is on the same page
Create 5-8 VIP tickets for each vendor to invite friends (to arrive 1 hour early)
Have a plan for a text blitz 1-2days before the event to remind all invited
EVENT PREP
Decide on a menu & divide among vendors
Mark out areas for each booth
Gather supplies you may need in a rush (stools, mirrors, extension cords, etc)
Create assets (images) to share with vendors
Lay-out a marketing schedule / plan so that everyone is on the same page
Create 5-8 VIP tickets for each vendor to invite friends (to arrive 1 hour early)
ENGAGEMENT
Decide on 1-2 engagement activities to get guest moving to all booths
Create all materials needed to hand out and explain the activity
Coordinate getting a door prize from each vendor and a space near entrance to display
OTHER TIPS:
Consider partnering with a charity – they can set up an informative booth to gain awareness and vendors could donate a percentage of sales to the group! In return, they agree to send your information to their mailing list and help promote the market on FB. They MAY even allow your group to hold the Mini Market at their location for added exposure.
Have a clear understanding of what your expectation is. This is a huge opportunity to make new contacts and book future pop-ups, even if your sales are not as high as you would hope.
And remember, merchandisers who host in person and online pop ups generate 175% more sales than those who host only online events!
I am here for you.
Email: igemsu@gmail.com
Phone: (787)599-0780
Facebook: https://www.facebook.com/iileczm