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ROBERT ELLIS
Retail Disaster in Desperate Need of a Business Makeover!
ROBERT ELLIS
Retail Disaster in Desperate Need of a Business
Makeover!
Diane
"The
Business
Bulldog"
descends
on
this
women's
apparel
store
lost
in
time
Diane "The Business Bulldog" descends on this women's apparel store lost in time
ROBERT
ELLIS:
BEFORE
ROBERT ELLIS: BEFORE
ROBERT
Ellis,
the
Owner
(and
his
dog
Milo),
is
unable
to
throw
anything
away.
ROBERT Ellis, the Owner (and his dog Milo), is unable to throw anything away.
He's
literally
selling
merchandise
from
1985!
He's literally selling merchandise from 1985!
Robert
is
a
chronic
hoarder
and
serious
clutter-holic.
Robert is a chronic hoarder and serious clutter-holic.
Dresses,
Blouses,
Hats,
Shoes,
Belts
and
Wallets
litter
the
store.
Dresses, Blouses, Hats, Shoes, Belts and Wallets litter the store.
Robert
fancies
himself
to
be
a
younger
LIBERACE.
Robert fancies himself to be a younger LIBERACE.
He's
obsessed
with
selling
costume
jewelry
that
nobody
wears.
He's obsessed with selling costume jewelry that nobody wears.
In
it's
heyday,
Robert
Ellis
catered
to
rich
Beverly
Hills
"ladies
who
lunch".
Nancy
Regan
and
Zsa
Zsa
Gabor
were
his
top
customers.
In it's heyday, Robert Ellis catered to rich Beverly Hills "ladies who lunch". Nancy Regan and Zsa Zsa Gabor were his top customers.
Unfortunately,
his
clientele
is
literally
dying
off.
Unfortunately, his clientele is literally dying off.
MOTHER-OF-THE-BRIDE
AND
ACADEMY
AWARD
ATTIRE
WERE
ONCE
ITS
BREAD
AND
BUTTER.
MOTHER-OF-THE-BRIDE AND ACADEMY AWARD ATTIRE WERE ONCE ITS BREAD AND BUTTER.
If
Robert
Ellis
doesn't
reinvent
itself
immediately
and
attract
a
younger
Hollywood
clientele,
it's
doors
will
shut!
If Robert Ellis doesn't reinvent itself immediately and attract a younger Hollywood clientele, it's doors will shut!
THE
STORE'S
INTERIOR
NEEDS
A
RADICAL
DESIGN
MAKEOVER.
THE STORE'S INTERIOR NEEDS A RADICAL DESIGN MAKEOVER.
Its
"Old
Hollywood"
look
and
feel
is
dated
and
lacks
a
youthful
appeal.
Its "Old Hollywood" look and feel is dated and lacks a youthful appeal.
ITS
EXTERIOR
WITH
NAUTICAL
MOTIF
IS
ENOUGH
TO
SINK
THIS
ALREADY
SINKING
SHIP
ITS EXTERIOR WITH NAUTICAL MOTIF IS ENOUGH TO SINK THIS ALREADY SINKING SHIP
HIS
STAFF
IS
JADED
AND
LAZY.
ROBERT
HASN'T
FIRED
ANYONE
IN
YEARS.
HIS STAFF IS JADED AND LAZY. ROBERT HASN'T FIRED ANYONE IN YEARS.
ROBERT
ELLIS:
AFTER
ROBERT ELLIS: AFTER
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