- During the 1950's - Television -

Before 1950 -

Early television sets were small boxes with round screens. Programming was small, and it only showed black and white images. The first regular programming began in 1949. It reached only a small portion of the East Coast and offered two hours of programs per week. Post-World War II innovations such as microwave relays, sent the television industry booming.

Federal Communications Commission -

By 1956, the FCC - the government agency that regulates and licenses television, telephone, telegraph, radio, and other communications industries - had allowed 500 new stations to broadcast. This later became known as the "golden age" of television - introducing comedy. Television shows like The Texaco Star Theater, and I Love Lucy, were some comedy hits. Also, shows like The Mickey Mouse Club, and The Howdy Doody Show attracted younger fans.

American Business and Television

American businesses took advantage of the opportunities offered by the new television industry. Advertising expenditures on TV, which were $170 million in 1950, reached nearly $2 billion in 1960.

Sales of the TV Guide, first published in 1953, quickly over-powered the other magazines. In 1954, frozen TV dinners were brought into the spotlight, making dinner and TV a quick an easy thing. TV dinners made it easier to eat and watch your favorite shows without missing a thing.