Area 31 Newsletter

Wednesday 18th of March 2015

Dear Area 31 Entrepreneurs and Friends,

Next week is bursting with activities in Area 31. Startup funding seems to be the topic of the week! Pitch2Peers, on Monday, will help a startup fine tune their pitch and the Venture Lab Pitch Bootcamp, on Tuesday and Wednesday, will focus on getting Venture Lab's teams showtime-ready. If you're looking for funding, the other two events you shouldn't miss are the talk about EU Funding for startups (€3Bn available) and the one about Essential Legal Aspects for Startups Seeking Funding (ever wondered how to negotiate term sheets with investors?). Betabeers' developers will join us on Friday.

IE students in Startups Made in Spain are doing research on what Spain is like as a startup destination. Their findings will form part of the setting up of Google Campus in Madrid in July. You can help them by answering their survey. And don't miss the two new articles on our blog: The Cartoon Pitch and Google Startup Launch.


Pitch 2 Peers

Monday March 23rd 2015
Location: Area 31, The Garden

Pitch2Peers is back in Area 31, ready to support an entrepreneur. Join us for investor readiness sparring. This time around, participatns will help improve the pitch of an entrepreneur who's product improves companies' selection proeceses. Register here

EU Funding for Startups

Tuesday March 24th 2015


Location: Area 31, The Garden

The European Young Innovators Forum is coming to IE Business School for a talk on the SME-instrument of the Horizon 2020 programme which has 3 billion euros for SMEs. The talk will led by Kumardev Chatterjee who has evaluated proposals for the European Commission for a €20 Million grant portfolio in 2013-14. With the SME-instrument, StartUps can apply between 50 000 to 2,5 million euro grant. Register here

Venture Lab Pitch Bootcamp

Tuesday March 24th 2015

Wednesday March 25th 2015


Location: Area 31, The Valley

Only the best 5 teams in the Venture Lab will make it to IE Venture Day Madrid, IE Business School’s grand celebration of Entrepreneurship, to be held on May 5th. Next week they will have the chance to practice their pitches and get feedback before confronting the jury. This is a private session for students participating in IE’s Venture Lab Accelerator.

Area 31 March Get Together

Wednesday March 25th 2015


Location: Area 31, The Garden

The teams in the Incubator in Area 31 will hold their monthly get together. This is a networking opportunity for each startup to share their recent achievements, seek support to overcome challenges and share insights and growth tips.

CEUSIL’s VP meets IE Peru Club

Wednesday March 25th 2015


Location: Area 31, The Garden

Daniel Díez, Entrepreneurship Vice-President of the Center for Entrepreneurship of Universidad Santiago de Loyola in Peru will meet with the IE Peru Club. Daniel is an international speaker on youth and entrepreneurship.

Essential Legal Aspects for Start-ups Seeking Funding

Thursday March 26th 2015


Location: Area 31, The Garden

Learn to anticipate the legal mistakes that are commonly made in the early stages of securing funding for a business venture. The discussion will focus on the key legal aspects to have in check that have a clear impact on tech business projects seeking venture funding. Our speaker, Tomás Serna, is a Technology and M&A Attorney and IE associate professor who has participated in relevant recent M&A events. Sign up here.

Venture Network

Thursday March 26th 2015
Location: Area 31, The Garden

Our weekly informal gathering goes social this week. Selected Social Ventures will pitch in front of Impact Investors. This pitch slam, in a casual setting over beers, is perfect to focus on what’s important: building relationships, practicing and improving. Find more info and register to pitch here.

Betabeers Madrid

Friday March 27th 2015
Location: Area 31, The Valley

This monthly gathering attracts 80+ developers to Area 31 to talk about cutting edge tech projects and network. See more info and sign up here. IE Venture Lab startups and startups in our Incubator in Area 31 are welcome to pitch to the developers at the end of the event. See more info about this opportunity here.


Spain as a Startup Destination

Startups Made in Spain are doing research on what Spain is like as a startup destination. The findings of their research will form part of the setting up of Google Campus in Madrid in July. They will make the analysis of the findings public once it is completed.

Please could you help them prove why Spain is a great startup destination? They are only 22 responses short of reaching their targeted amount. Please click here to complete the survey

EU Funding Workshop

Date: March 25th

After the workshop at 4YFN in Barcelona, the European Young Innovators Forum is organising for the 2nd time a hands-on workshop in Madrid on EU funding for StartUps on 25th March. It will led by Kumardev Chatterjee who has been involved in the design and setting up of the Horizon 2020 SME instrument over the last three years and who as a European commission appointed independent expert. EYIF has already trained more than 500 StartUps on EU funding in 10 EU countries. The full description of the event is here. IE network get a 30% discount by using the promo code: IEVentureLab.


Is there Room for the Cartoon Pitch? An Alternative to the Elevator Pitch

Author: Álvaro Alonso, IE University Student

As usual, the Harvard Business Review keeps talking about interesting matters concerning entrepreneurship and business as a whole. The magazine has introduced several doubts and concerns towards the idea of the elevator pitch, being able to create an interesting debate concerning the case. Read More

Google Startup Launch

On Wednesday March 11, took place the first edition of Google Startup Launch in collaboration with IE.

Google Startup Launch provides startups in all stages with the platform, resources, online content, mentorship and training they need to succeed. From first idea to successful implementation and growth, Google Developer’s mission is to help startups worldwide become successful on the Google Developers platform and open-source technologies.

Read More


The use of Area 31 as a coworking space will be limited during the following days:
  • Tuesday, March 24th, 19:00-21:30, Only half of the space will be available
  • Wednesday, March 25th, 19:00-21:30 Only half of the space will be available
  • Friday, March 27th, 19:00-21:30 Only half of the space will be available
IE Entrepreneurship Weblog

click here to visit the blog

If you would like to be added to the distributions list for this Newsletter please email