Google Glass

By Alex Figueroa & Dan Muller

Demographic

The Google Glasses is Segmented to anyone of any age, gender, and ethic backgrounds does not matter to the consumer of the product. It is really just meant for the higher income consumer because it is priced at 1600$

Sale for only $1600

Target Market in Depth

Characteristics:

Technology Fans/Enthusiast

Enthusiast with Money

Wealthy People

The Drive

The reason why our target market would buy this product is because it is expensive but quality and is a new exclusive product that hasn't been invented before.