Vedin Barve, Prayaag Gupta, Ben Wang
What if you didn't put these man-made substances in it? There would be no lawsuits, no articles about your reputation, and you wouldn't have to go through the public shaming process. But, if you hadn't put the unnatural products in your drug, it wouldn't have been as effective, leading to a decline in customers, but not a damaged reputation. You would also still be able to continue selling and producing the drug. See how that one small step made a huge difference on the future?
This example goes with the stories' message that you shouldn't mess anything up, or rather think carefully about what you are going to do, because each step that you make has an outcome on your life.