Commercial Research

By: Megan Lesko

Emotional commercial

SPCA Sarah McLanchlan commercial

This commercial appeals to animal lovers, caring and nurturing people. Ages 10-40, any race, both genders

Sarah McLachlan SPCA Commercial

Transfer

target market; teens, 18-28, middle class

looking for a college that will help them get the education needed.

2014 Transfer Commercial

Emotional

target market: young children to middle aged people, 7-42, people who love their mothers
Incredible Commercial - ETB Blindness (Happy Mother's Day!)