Stella & Dot News - March 2015 -

by Shawna Florness, Associate Stylist

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Spring Forward with Stella & Dot!

Wow! March is here already and I am way behind in getting this newsletter out. Such a busy month for many including our family with hockey playoffs, lacrosse tryouts, year-end windup parties, a new business adventure for me and a new job for my teenager (dishwasher extraordinaire!). Our plate seems pretty full but it is all FUN stuff, Stella & Dot included!

Does anyone else have a bit of spring fever? So excited to see 17 degrees on the forecast for this week!! Given this beautiful weather we are having, I thought I would kick off this month's newsletter with an outfit of the day - a casual sweater in a fun spring color, a pair of jean capris, peep toe shooties, Stella & Dot's Avalon Tote in blush and of course to finish the look - Stella & Dot jewelry. I can't help but have a little "spring" in my step!! (P.S. Seriously in love with these suede shooties - yep, it's a word!).

Enjoy!
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Summer Preview

At the beginning of March, Stella & Dot pre-released 6 items from our Summer Collection. Everyone has been gushing over the Riviera Tote and the Westwood Scarf in Gold Blush! The perfect combo.
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Riviera Tote
This tote is perfect for any occasion, with its metallic sheen for evening chic & its raffia texture for a casual everyday look! The roomy hobo silhouette and gorgeous metallic exterior take your look from sun to fun all in one bag.

Westwood Scarf - Gold Blush
This stunning metallic scarf is the perfect wrap for a night on the town or an everyday scarf to dress up a casual outfit. This design was inspired by an Ancient Assuit embroidery technique that used precious metals and wove them through cotton or linen tulle to create gorgeous geometric patterns. The detailing in this scarf is above and beyond and it is soft and lightweight!

Kaia Necklace & Earrings
This unique pendant is a mosaic of cool tones, neutral enough to compliment any outfit -
hand set stones atop genuine leather. The earrings transform from a unique statement chandelier to a neutral stud.

City Slim Clutch & Versatile Chain
Grab this envelope clutch to complement any cocktail dress or dress it down and wear it as a cross body by adding our Versatile Chain in silver that also doubles as a necklace! Toss in your cash, cards and lip gloss and you’re ready for a chic night out.

Summer Collection - Sneak Peeks!

The full Summer Collection is set to launch at the beginning of April. New jewelry in summer hues, several new bags and patterns and rumor has it that it will also include the debut of tunics!! Yep! Clothing! I cannot wait to see what these tunics are all about!!!

Here are a few sneak peeks of what is coming soon...

Hostess Rewards

Take advantage of our hostess rewards program and book a trunk show today. Girlfriends, wine, nibbles and shopping - what's not to love? Guests are especially loving our Spring Collection and my average hostess for 2015 has earned $480 in free product - that is one nice big box of goodies to take you from spring to summer in style!
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Trunk Show Exclusives

Spend $50 or more in the month of March and you can get any (or all) of these items at 50% off. My favourite pick by a mile is the Moxie Stretch Bracelet - with a $16 price tag, I'm guessing this bracelet will sell out quickly!
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Work from Home

As Stella & Dot continues to expand its business, there couldn't be a better time to join. Stella & Dot started out with just jewelry, but over the last few years has expanded into bags, wallets, tech accessories, scarves and other travel accessories. Adding tunics to our collection this summer is sure to be a game-changer and I am so excited to see where this goes!

Love jewelry, accessories, fashion, sweet discounts, and people? Call me!
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Jewelry Storage

One of the most common questions I get is "how do store all your jewelry?". All of the items I display at a trunk show are from my own personal jewelry collection. As such, it is important for me to be able to access everything on a daily basis but yet still be able to pack up for a trunk show with minimal time and effort.

I found the best storage solution at IKEA!! My hubby wasn't too thrilled about having to build it for me, but I love how it turned out. The trays that I use at trunk shows fit perfectly into the drawers and I can pack up for a trunk show in 5 minutes. Easy peasy! The drawers are part of the "Alex" system and they come in a variety of sizes and colors. The one I bought was $149 and worth every penny! (P.S. Don't shop on-line - they wanted another $150 for shipping!!! Yikes!). I would highly recommend this to anyone - instead of using trays a person could line each drawer with non-stick drawer liners that you can buy in a roll and cut to fit.

I happen to have a little bench in my closet that typically served as one great big giant hanger....yep...essentially a place to toss clothes into a big pile (clean or dirty...I was never really sure!). It was the perfect place to put the IKEA drawer AND it forces me to hang up my clothes properly!!

Here's a peek into my closet....the best perk of being a stylist by far!! :)
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Looks for Spring!!

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Easy-Going Edge

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Orange is the New Black

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April is Autism Awareness Month

I wanted to give you all a heads up that April is Autism Awareness Month (U.S. based). Stella & Dot is once again partnering with the HollyRod Foundation. 100% of the net proceeds from the sale of our Visionary Bracelet (April 1st - 30th) will go to the HollyRod Foundation.

Please let me know if you would like to host an Autism Awareness themed trunk show or know of any local events. I'd be happy to be a part of an event by donating all of the hostess rewards (which can be used in a raffle to raise $$) or a portion of my commissions!
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Spring 2015 LookBook

Check out the link below to see our spring lookbook! Love the layout of these new catalogues. As you browse look for items with a "V" beside them - this stands for Versatility and it means the item pictured has some type of versatility (removeable pieces, varying lengths, multiple ways to wear, etc.).

Prefer to look through a paper catalogue? Please drop me an email at sflorness@shaw.ca with your home address and I will pop one in the mail for you.

Until Next Time...

I hope you enjoy a few green beers and perhaps even some deep-fried pickles on St. Patrick's Day (pretty sure I will)!

As always, I'd be happy to answer any questions you have about shopping, hosting or joining.

Hope to see you at a trunk show soon!

xo,
Shawna
Visit my website 24/7 at stelladot.com/sites/shawnaflorness.

(Please do not hesitate to contact me If you would like to be removed from this monthly newsletter list - no worries, no problem. Please notify me via email at sflorness@shaw.ca). Thank you!