is on a mission to get safe products into everyone's hands!
Beautycounter is the most health-protective brand on the market while being luxe, chic and high-performing. I quickly became passionate about its mission, its products you can totally trust are safe...and the opportunity. At Beautycounter, it is all about education first, and wow...I didn't know what I didn't know. It was a huge wake up call. I never thought for a second that the personal care products my family and I were using might not be safe: After all, I thought, we live in a country that regulates everything. So imagine my surprise when I learned that when it comes to the personal care industry, that's simply not the case. Companies are allowed to use known toxins—ingredients that have been linked to cancer, reproductive issues, hormone disruption—without telling us.
As I learned more—1 in 2 men and 1 in 3 women in the US will be diagnosed with cancer; that our children's generation is the first that is sicker and may die younger than us—I knew I wanted to join this movement. I am so sick and tired of experiencing sickness and disease all around me. I've lost too many people at way too young of an age to cancer (in particularly) and every day hear of another YOUNG person being diagnosed...and most all have no genetic link.
Our mission is two fold - to get safe products into everyone's hands, but also to shake this industry up. We are disruptive purposefully, as we want to demand change. To me, it's unacceptable that skin care, beauty products, cosmetics, sun care, etc. are filled with toxic ingredients with known links to cancer, auto immune disorders, infertility, learning disabilities and more. Our skin is our largest organ and we are unknowingly slathering toxins all over our body, head to toe, every single day. What we are putting IN our body and ON our body matters. Enough is enough. It's time for change. I deserve better. YOU deserve better. And most certainly your children deserve better. I am motivated by our mission and making a change. And YOU are making a change when you open yourself up to hearing what Beautycounter is here to share.
You do not have to sacrifice beautiful, highly-effective products for safety!
We are setting a new standard in safety and transparency!
This is my go-to collection! It's our anti-aging line that's scientifically-proven to hydrate, firm and lift the skin. All six products are composed of powerful, natural, and botanical ingredients. Age gracefully!
Lustro Face Oils
I was hesitant about face oils thinking they would cause me to break out or make me "oily"... I was wrong! These are very hydrating, nourishing and a fabulous primer to my skincare. I use Lustro Oil #2 day and night!
Organic Coconut Oil takes center stage in our Essentials Face Collection and supports a healthy daily skin regimen. One of my favorite little luxuries is our Rosewater Uplifting Spray...it's so refreshing!
Lustro Face Oils
At Beautycounter, we third-party test ALL of our color products for heavy metals before bringing them to market. I LOVE our Tint Skin applied with our Retractable Brush! My favorite Lip Sheers are Currant and Plum, topped with our Lip Shine!
Body & Hair Collection
Our fresh citrus mimosa scent delivers a nourishing, hydrating experience. You will love our hydrate lotion, body oils, sugar scrub, shampoo, conditioner, body wash, shave cream...all 100% safe, and for your entire family!
Moms & Expecting Moms:
Beautycounter believes children deserve to be protected, which is why we've taken special care to create a bath collection that is pH-balanced, gentle on the skin, and smells yummy, too!
Body & Hair Collection
Gregg Renfrew - Founder & CEO
I would love to tell you more about Beautycounter! Let's meet up for a 1:1 appointment or schedule a fun social at your house! I have samples, and also Face Kits available to customize just for you to try! Check out my website and call, text, email or Facebook message me to get together! xo
I am building a Beautycounter Team!
I would love your help in sharing our story—and getting safe products into the hands of everyone. In our vision to create a healthier world, every single person counts. Together we can make a difference. We promise it will be rewarding— in every sense of the word. Join me!