Tips & Tactics: January 18, 2019

Strategic Leadership in the Age of Social Media

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Strategic Leadership in the Age of Social Media

Friday, Jan. 18th 2019 at 9am

1120 East Diehl Road

Naperville, IL

There are few things that have changed as much in the last five years than the demand of the social media landscape on school district and community leaders. From conflicts and crises – to the craziest of the crazy – leaders have an extraordinary opportunity to build relationships and deepen trust.

We'll explore a few of the common issues with leadership challenges in the social media age, and you'll leave with a fresh, principled understanding of these opportunities to make a difference in your district and community.


Kristin Magette, APR
Strategic Communications Professional

Kristin Magette, APR


First and foremost, I pride myself in my ability to assess virtually any challenge faced by organizations by asking the right questions, listening to the answers and focusing on practical steps that deliver results. This approach solves problems, and it often leads to exciting change and innovation.

I use my broad expertise and experience in K-12 and post-secondary public education to meet strategic goals by leveraging communications tools, from traditional print to social media -- and everything in between. I manage a range of issues through planning, strategic communications and message framing. I plan and execute communications response in a crisis event. And I design ways to increase stakeholder engagement and trust by building transparency.


To be effective, a strategic communicator will work in every corner of an organization at one time or another, and my collaboration skills reflect this. Open to different ideas and perspectives, I seek to establish common ground, connection and mutual goals. And I find that building positive collaborative relationships is a powerful way to develop creative solutions to existing challenges and help organizations move forward.

Program Agenda

9:00 am – 9:15 am: Host Welcome

9:15 am – 10:20 am: Presentation Part 1

10:20 am – 10:45 am: Break, Networking & Members Need Help

10:45 am – 10:55 am: INSPRA Activity

10:55 am – 12:00 pm: Presentation Part 2

If you purchased the Tips & Tactics Series - and will be attending the program - please contact Jen Mifflin at

Click to Register Now!

Visit the Tips & Tactics registration page of the INSPRA website.

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