Banner Ads


embedding an add and making it into a web page- also known as a click through due to interactive actions where the consumer clicks through and is taken to the banner ads company website.

pop-up ads

ads that pop-up when you open a new browser window

flash ads

adding interactive elements to standard HTML sites

floating ads

move above the screen or is above the content

rich media

animation or videos and include more complex interactions


games containing advertisement


companies that pay to advertise certain websites in order to be affiliated and recognized

sponsored search result

ads from companies that can say "brought to you by"