Sales Promotion!

Learn all about these 6 different types of sale promotions!

Premium Giveaway Items

This type of promotion can be through a game of some sort, for example, there might be a wheel that participants can spin and win a variety of different items, including some premium giveaway items.

Contests and Sweepstakes

For example, a radio station might have a promotion that gives listeners and fans an opportunity to win concert tickets by calling in and winning some sort of game or activity.


Stores such as Costco or Sam's Club are known for sampling promotions. When they feel like they have a good new product, they might set up a little booth and hand out free samples to customers who would like to try the product.

Point of Purchase Displays

This is a very popular type of promotion. At the checkout lines, there will be little setups that display little products, toys, or candy, hoping that customers will see them last minute and decide to purchase the item.


Coupons are a great way to promote a certain product. If you want something to sell, then put a discount on it! Almost every store has coupons.

Special Event

A special event is any event that stands out in some way from the others. The event can be for the 4th of July, or a special performer attending that specific game.