Logo Changes

Three different Teams and they're Logo changes over time

Columbia Lions (NCAA)

Identity of Columbia Lions

Columbia is Looked at as a little worse Team. They're Point per game average less than they're opponent. For example in 2015, they had an average of 14.3 points a game, while they're opponents averaged 19.8.

Name

I think they Chose this Name because of the area they live in. It may also have something to do with a more dominance over other Teams.

Colors

Columbia chose Blue because, Its the universal color for Columbia Sports.

Brand Makeover

Columbia chose the Lions because, its the Animal for all Columbia Sports

Licensing

Big image

Columbia Clothing

Columbia has multiple different Shirts and Sweatshirts as seen above. This Sweatshirt is retailed around $34.99 online.

Michigan Wolverines Football (NCAA)

Big image