Newsletter
by Cameron and Cameron
Predicting the Future of Advertising
The current methods of advertising use deals and price cuts to lure in customers. These actions may annoy people if advertised to much but for other people will take advantage of the deals. We see these deals using technology such as radio, television and print. It is also now emerging in mobile phone messages and apps.
Advertising can affect how we view the business and product. This is known as brand awareness. For example, we recognise that the meerkat is associated with comparethemarket.com.au. Language from this advertisement is now a part of our every day lives, we use the catch phrase 'simplez' and 'comparethemeerkat.com.au'.
The future of advertising can hold anything imaginable.
Radio
Created by the Good Guys
The targeted audience is people from 25+ who need house appliances.
This has only targeted audiences that can afford anything inside the store and actually need anything
The impact is very little because it just offers another appliances shop but it offers a smaller amount if you pay upfront in cash.
This ad is environmentally friendly because it doesn't use paper.
Built Environment
this ads is directed towards males and females above the age of 15 and or who can actually afford to buy the iPad mini.i know this because if it was advertised to children young than 15 it might of had some examples of children apps as well like educational ap.
this ad has no issues because it doesn't alienate anyone from buying this ad.
the impact towards our social and cultural lives has had us wanting new technology and the ability of paying a little bit more for devices that make life easier and fun.
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POSTERS ARE COMMONLY USED BY VIDEO GAME COMPANY'S SUCH AS TIMEGATE STUDIOS--> SECTION 8.(VIDEO GAME) <--
Time-gate STUDIO Use these posters to advertise there current game in development such as Section 8 they create ads on posters to captivate people's attention and increase SALES.
World Wide Web!
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WEBSITES Are a very effective way of promoting items or sale. It is effective because it is immediate and it is the quickest and fastest way of ordering online.
The Internet is also much less expensive method of advertising as there is no rent for stores and lower wages. One such company that uses the internet only, to promote it's products is https://www.planetside2.com/
TV
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I Believe That T.V is the best way to show off your ad's especially with video game trailers for example rockstar games use ads to show off there NEW! GTA V (VIDEO GAME)