Selling Our Games
For Miss Kinder's Fashion and Interior Design Class
Advertising Now and Here
Wednesday, Dec. 17th, 12am
Television channels for generally older audiences and parenting magazines.
We should aim our advertising at the parent's general vicinity. This would be commercials on channels with shows that have generally older audiences (Such as the Walking Dead or Game of Thrones) as well as parenting magazines where printed advertisements could be displayed.
- Emotional appeal: A child with the game telling her father how thankful she is.
- Emotional appeal: a child having a great Christmas while playing his newest video game.
- Education themes: Showing a parent how much their child will learn from the game
- Jokes or puns: Making the advertisement funny and entertaining
- Price: emphasizing how inexpensive the product is