Adidas

By: Nick

Product Offerings

-Shoes

-Soccer apparel

-Cleats

-Jackets

-Shirts

-Other clothing

Promotional activities- They sponsor various players, teams, events etc. They also host events to display and use there products to get recognition.

Similarities and Differences (Against Nike)

Similarities

-Very world oriented

-Has players sponsored like Robben, Messi, and Thomas Muller

-Adapts to cultures with colors, designs, and website variations


Differences

-Nike is more well known/ bandwaggoned

-Has players like Ronaldo, Mario Gotze, and Klose

-Nike is less cultural and sticks to a single design and doesn't vary too much