cross platform development

cross platform mobile apps development

Advantages of Cross Platform Mobile Apps Development


Well, it’s been more than a year that mobile apps development has shifted from “great” to “must have”. Businesses of all sizes, irrespective of their industry, look for new and innovative ways to connect with their customers. And through mobile applications, they can connect with their audience on the go. Not only this gives companies an added advantage but it also offers customers the convenience to connect with their brand through their hand-held device.


However, businesses should remember that it’s no longer the era of iPhone or Blackberry applications. They have to tap all mobile platforms that use operating systems other than iOS or Blackberry. There are also Android, Windows and Symbian phones that use other browsers for internet access. Therefore cross platform mobile apps development is very much required in today’s environment.


Developing applications that are compatible with all major browsers including Google Chrome, Firefox, Internet Explorer, Safari and Opera is a challenge, especially for businesses that have limited resources. Fortunately, there is a way out. There is a full range of cross platform development frameworks such as Appcelerator’s Titanium, PhoneGap and Rhodes that can help developers create apps for iPhone, Android devices, Windows devices and others as well. Cross platform development offers a great deal of advantages to both businesses and customers. Listed here are few of them:

§ Reduced Cost of Development


As said earlier, cross platform mobile apps development ensures that a single application is compatible with most internet browsers. You don’t have to develop separate applications for each platform. This reduces the overall cost of mobile apps development. You can do away with a single application no matter what platform or portable devices your customers are using.


§ Ease of Use for Customers


The biggest benefit is that it becomes easy for your customers to access and use the application even if they change their mobile device. As the application works on all the platforms, they don’t face problems in using it when they change their browser or device.


§ Ease of Deployment


Experts say that it’s much faster to deploy and compile applications in cross platform scenario, especially in the case of cloud-based tools.


§ Easy Development


As most frameworks support CSS3 and HTML, it’s easy to develop cross platform applications. Dynamic and scripting languages allow developers to just jump in and quickly develop the applications.

Whenever you look for a web or app development company to outsource your apps development project, ensure that they have resources who are well qualified and experienced enough to undertake this job. Be clear about what you want right from the beginning so that there is no room for confusion. Make sure to test your application on each platform before launching it and see if it works well and gives same experience to users on all platforms. An application not working well can mean loss of time, money and efforts for you.

So, whenever you decide to develop cross browser compatible applications, always outsource the task to a reputable company. Conduct a thorough research before actually hiring their services.

Kuntal Mehta (KJ) is the managing partner of Seashore Partners, a web development, e-commerce solution and SEO company headquartered in New Jersey, United States. In this article, he lists out the benefits of cross platform mobile apps development.