Learning Bulletin

Chapter 2 - BUSN 1190

Important Dates

  • Chapter window: 9/7 - 9/20
  • Due date: 9/20 at 11:59pm

Message from Your Instructor

Welcome to chapter 2! I have really enjoyed getting to know you all a bit more through e-mail and the online discussions. It was also great to see how creative you all were as you thought about how technology might look and behave in the future!

Grades: I prefer to grade after the deadline has passed and everyone has submitted their work. With that in mind, I should have feedback back to you by this Friday (9/11). If it were me, I'd definitely review this feedback prior to submitting any work for chapter 2; this will give you the opportunity to include any recommendations brought up from your chapter 1 feedback.

Quiz Feedback: Several have you asked how to review the questions & answers from the chapter 1 quiz to see where you did well and where you need to make improvements. This feedback becomes available in SNAP after the quiz has closed. So for the chapter 1 quiz, you can review feedback on Monday (9/7).

Learning Goals

  • Describe ways in which the Internet and the World Wide Web have changed or will change in the future how individuals interact with others and perform activities related to their personal, school, or work routines.
  • Define the terms Internet, web, Web 2.0, and Web 3.0.
  • List the equipment and software needed to connect and browse the Internet.
  • Identify the role of a service provider and types of Internet services.
  • List common browsers used to explore the Internet.
  • State how a computer is identified on the Internet using both numeric and text addressing systems.
  • Browse web pages and search for information using basic and advanced search techniques.
  • Choose an appropriate search engine for finding various types of information both specific and general in nature.
  • Specify a plug-in or player that needs to be used to view content on the Internet.
  • Evaluate the validity and accuracy of information located on the Internet.
  • Identify content on the Internet that is protected by copyright laws.
  • Identify resources included in the invisible web and how searching the invisible web would be beneficial.
  • List and describe the three main types of e-commerce conducted on the Internet.
  • Contrast other services available on the Internet such as email and Internet voice services.

Why Does It Matter?

Online caring site CaringBridge is visited by over 500,000 people a day to get updates about and support loved ones who are dealing with healthcare challenges. A study by IBM indicated that 80 percent of the students surveyed "anticipate running into new technology that they will have to adapt to and learn upon entering the workforce." The Internet can be used for this purpose.

By the time President Obama was starting his second term in office in 2013, he had already supported changes to better control digital data, appointed the first chief technology and chief information officers in the country, and made the position of the White House cybersecurity coordinator more prominent.

From protecting our health to electing our officials, the Internet has become an indispensable part of our lives. Understanding what the Internet is, how it works, and the dynamics of its growth will help you succeed personally and professionally in our digital age.

Learning & Assessment Plan


Read Chapter 2 in your Our Digital World (3rd edition) textbook. This includes pages 25-56.

Online Discussion

Participate in the following online discussion using ANGEL:

How is YouTube changing our society?

The popularity of YouTube has made it possible for anyone to become a media publisher and can make an average person suddenly famous for a day. It seems that every week another video is posted that becomes a popular topic among friends and family members. Some of these videos are taken of other people with or without their knowledge.

Consider the following scenario. You are enjoying an afternoon with friends at a football game. You jump up to cheer and accidentally trip, causing the person next to you to dump a carton of popcorn all over you. You are not injured, but are somewhat embarrassed by the popcorn on your clothes and in your hair. Your friend, who thought you looked funny covered in popcorn, filmed the accident using a cell phone. While you head to the bathroom to clean-up, your friend posts the video on YouTube.

a. What is the likelihood you would know this video existed on YouTube?

b. Should the friend who filmed the accident be required to get your release before posting the video? Why or why not?

c. Does this scenario violate any guidelines provided by YouTube?

d. If you became aware of the video, what would you do?

e. Should someone be allowed to capture video of you without your knowledge? If you answer no, how could society police this action?

You should post your original post by Wednesday and your TWO peer responses by Sunday of the week this work was assigned. Please review the online discussion rubric below.

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Applied Project

Play the interview with Dr. Eric Topol at http://ODW3.emcp.net/iDoctor. Consider the ways he suggests that smartphones can be used to replace more expensive medical treatments, and then respond to the following:

  1. List three uses for smartphones that are demonstrated by Dr. Topol in the video.
  2. What does Dr. Topol say about the future possibility of using a smartphone app to replace a visit to the doctor?
  3. Do you believe your smartphone can be used to replace your physician? Defend your answer.
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Chapter Quiz

Take the chapter quiz in the SNAP assessment platform. I recommend you use the following resources in order to prepare for your assessment.

Study Resources:

Enrichment: Want to Learn Even More?

According to RetailLeader.com, “Online grocery sales are expected to increase 9.5 percent annually to become a $9.4 billion industry in 2017." We all need to shop for groceries, but for many the regular trip to the brick and mortar store in our neighborhood is a chore. A growing trend is to purchase groceries online.

For more information, explore the articles at the following links:

Also, for your listening pleasure...

This activity is optional. However, if you are a podcast fan -- or even if you aren't -- you may want to download the Podcast relevant to this chapter.

Utopian or Dystopian Future?

Will the growth of connected sensors and monitoring devices lead to a more utopian (perfect) or dystopian (imperfect) experience? Lee Rainie, project director at the Pew Research Center, says that experts anticipate both outcomes are possible.

Chapter 2 Podcast: Spotlight on the Future Podcast