We pride ourselves on our ability to stand out amongst other fashion shows, and be distinguished as not only demonstrating homage to South Asian fashion, but to the cultural foundation of these various societies.
In addition to being a one of a kind annual event, we dedicate our show and donate its proceeds to a charity of our choosing. Sitara* 2013 committed itself to the Ashraya Initiative for Children (http://www.ashrayainitiative.org/doku.php), a charity which provides a home for street kids and supports various community outreach projects in Pune, India.
This year, Sitara* is proud to lend its support to two non-profit organisations: Kiva and SOS Children's Villages - Multan.
Kiva provides those in need access to capital, in order to create a better life for themselves and their families. The charity is based on a worldwide network of micro-finance institutions that administer internet donated loans to people in five continents. By investing in South Asian entrepreneurial projects, Sitara* shares Kiva’s vision of battling poverty through loans, in the hopes of changing millions of lives.
SOS Children's Villages - Multan is a non-governmental social welfare organization dedicated to providing homes for orphans and abandoned children. Affiliated with SOS Kinderdorf International, it is the largest children welfare organization in the world and has so far established over 1600 projects. This year, Sitara* plans on donating to that of Multan, in order to better the lives of the many children living there.
Sitara*, truly the brightest star on any social calendar.
Sitara* is brought to you by Sanskriti, the South Asian society of St. Andrews.
Designers from Sitara*2013
Upasna Prasad for Suvan
Rohit Gandhi and Rahul Khanna
Who We Reach
In addition, we have created a unique Sitara* website, which is consistently updated with new photos, videos and information. To date, our website has garnered an impressive 19, 527 page views within the last nine months.
Our new Instagram profile will now feature pictures from a 'behind-the-scenes' angle of our show. With updates ranging from photoshoots to backstage sneak peeks, our Instagram is not one to miss! #sitara #thebest
Why Join Us?
...Charity Every year we raise thousands for a charity that helps those in need. Every year we strive to pick a charity which will have a great impact on its community. The charity will focus on all of South Asia, and due to the high response and amazing support we have, Sitara is pleased to be looking at two charities for the 2014 show.
...Dedication Our team is full of incredibly dedicated members. Sitara recruits only those who are driven to succeed in attaining a goal. Both the committee, models, actors, and other staff members work around the clock to put on the very best representation of South Asian fusion culture and style.
It is our hope that after reading this info packet and speaking to our creative team, you'll join us on this incredible journey.