GAY RIGHTS

The Rainbow Warriors Association

ABOUT OUR COMPANY

Our company's name is The Rainbow Warriors Association. Our logo is rainbow stick figures holding hands, and our slogan is "Gay Is Okay".


HISTORY OF GAY RIGHTS

BACKROUND

-Homosexuality has been a feature of human culture since earliest history.


-Generally, and most famously in ancient Greece, certain forms of male to male attraction was accepted as the cultural norm.


-In the course of the twentieth century, society began to discuss homosexuality, especially after the modern gay rights movement began in 1969.


-Homosexuality is illegal in many areas of African, including Algeria, Libya, Angola, Kenya, and Nigeria. In areas under Islamic Law in Nigeria, homosexuality is a crime punishable by death.


-In Europe, there are no laws against homosexuality, and in Russia, attempts to recriminalize homosexuality failed in 2002, 2003 and 2004.


-The first gay pride parade in 1969, known as the March on Stonewall, started as a protest against discrimination and violence against gays in New York City.


-75% of students have no state laws to protect them from harassment and discrimination in school based on their sexual orientation and 97% of students report regularly hearing homophobic remarks from their peers.


-The Netherlands became the first country to legalize gay marriage in 2001.


-In recent polls, about 70 percent of voters under the age of 30 support same-sex marriage.


- Even though any teenagers are encouraged to express themselves, when they reveal their sexuality or other personal things, they are ALWAYS discriminated for it.


-Vermont has the largest aggregation of same gender-couples (~1% of all households) followed by California, Washington, Massachusetts, and Oregon.


-38 states have banned gay marriage through law, constitutional amendments, or both.


-In July 2009, the Senate approved the Matthew Shepard Act, which outlaws hate crimes based on both sexual orientation and gender identity.


-Of the estimated 1.6 million homeless American youth, between 20 and 40 percent identify as LGBT. In one study, 26 percent of gay teens who came out to their parents or guardians were told they must leave home.


- the issue of being gay has risen because of religious tensions. Many religions do not believe that being gay is in God's plan, so they punish whom ever it LGBT.


- the gay rights movement effects nearly every country, ESCPECIALLY America.


-in most developing countries, or where religion that oppresses LGBT, they punish who is LGBT, or have made it illegal.


-in some countries, LGBT people are given the option to run away from being persecuted.


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COUNTRIES WHERE GAY MARRIAGE IS LEGAL

-England

- Wales

-Brazil

-France

-New Zealand

-Uruguay

-Denmark

Argentina

-Portugal

-Iceland

-Sweden

-Norway

-South Africa

-Spain

-Canada

-Belgium

-Netherlands


COUNTRIES WHERE GAY MARRIAGE IS LEGAL IN SOME JURISDICTIONS

-Mexico

-United States

OUR SOLUTION

Our solution to the problem of gay rights is to help the people who are LGBT to get the help and the rights that they deserve. Our solution is new and innovative because instead of fighting for the rights of LGBT citizens, we give them their rights.


Strengths of our project include...

-Many people will come to us for support

-We give them their rights on legal documents

-It helps fight for the rights of ALL LGBT citizens around the world.


TARGET MARKETS

DEMOGRAPHICS:

Age: all ages


Gender: all genders are accepted.


Sexuality: Any! (Transgender, bisexual, lesbian, etc...). However, gay is preferred, as it is the cause we are fighting for.


Race: any


Religion: any


PSYCOGRAPHICS:


Hobbies: Any hobby is allowed.


Personal Lifestyle/ Habits: any habit or lifestyle is allowed.


GEOGRAPHICS:


Our consumers can live any where, as long as they support our cause and have internet access.



AWARENESS

For our company, our slogan is "Gay Is Okay".

Our commercial includes pictures of people who are fighting for their rights as LGBT. There it'd inspiring music in the back round, along with all of the facts about our company.

Our best message for our target is that there is nothing wrong with being LGBT. It is part of who you are, and you should never be ashamed of that. We will help support you through your troubled times.


COMPETETION

Some of our competetion includes:

International Lesbian And Gay Association: international; faces problems with gay marriage


Gay and Lesbian International Sports Association; helps LGBT athletes; has problems with the coaches agreeing to let LGBT athletes play.


Children of Lesbians and Gays Everywhere; support for children of LGBT parents; faces minority problems.

and more.


Our strengths outweigh theirs because we help LGBT people face ALL the problems that they have, not just a few. We help them face gay marriage, persecution, discrimination, and helping them vent their problems.