AT&T Commercial

AT&T Commercial -- New AT&T Family Pricing "Sleeping Baby" - Best Creative Commercial 2014

AT&T Commercial

AT&T Commercial

AT&T is targeting families that all use smart phones and are in need of a cheaper plan. The company uses a family of three with an infant child and they are trying to be quiet and not wait the baby up. They are looking to sell their product to this specific class so that they will see that it is useful for a family with three or more. AT&T shows people what it is like for families so they feel like it was made especially for them and it will be helpful