Channel Management Excellence
Certification Training
Distribution and Channel Management
Experience shows that while Area Sales Managers have the product and technical expertise, they fall very short of "scientific distribution and channel management skills" to strategize, plan, engage and scale up channel partners to drive sales growth profitably.
To address this key challenge, Alpha Consulting Group has launched a specialized "Distribution and Channel Management Certification" training program aimed at Area Sales and Channel Sales managers at large corporates to impart them much needed skills for successfully recruiting, growing and managing channel partners in a highly professional and successful manner for enhanced market reach and drive sales growth
Our Delighted Clients
TTK HealthcareSalesmanship "Train the Trainer" Program for Sales Leaders and Salesmanship Certification Training to Sales Reps and Officers | Panasonic IndiaSalesmanship Certification Training to "Friend-in-Shop" Sales Demonstrators | OnidaSalesmanship Certification Training to best performing Sales Officers and Channel Partner Staff Demonstrators |
TTK Healthcare
Salesmanship "Train the Trainer" Program for Sales Leaders and Salesmanship Certification Training to Sales Reps and Officers
Course Outline
- Area / Channel Sales Manager - Role & Importance
- Key Expectations
- Product Mastery (Current and New)
- Branding and Field Strategy
- Pricing and Distributor Policy management
- Deliver results through effective communication
- Handling Objections with professionalism
- Channel Relations management
- Managing Stress
- Do's and Dont's
- Summary and Feedback