Sales Promotion
6 different types
Premium Item Give-aways
Something that is given away, especially as a gift or premium: A pocket calculator was offered as a give-away with every new subscription to the magazine.
This is a picture of a bobble head that was given away to certain ticket buyers.
Sweepstakes
Promotion where prizes are given out to one or more randomly selected people.
This is a picture of a sweepstakes that you can enter to get free tickets to a big fight.
Contest
Promotion in which participants compete for prizes by accomplishing something that requires skill.
This is a picture of a photo contest for brooks institute.
Sampling
The introduction or promotion of a product by distributing trial packages of it.
This is a picture of a lady handing out samples at a grocery store.
Point-of-Purchase Displays
A promotion that is found near, on, or next to the checkout counter and previous the conveyor belt.
This is a picture of common Point-of-Purchase displays
Special Events
Special events help marketers build brand image and awareness for their products, as well as helping generate trade merchandising. Examples of special events include: Sponsorship, Ownership
This is a picture of the March Madness logo. You can easily see some of its sponsors below, and the NCAA tournament is a special event for sure.
Couponing
Promoting through distribution of coupons to consumers
Here is an example of a coupon from party city.