Marshall University Lewis College of Business

From the Desk of the Dean

Welcome to the inaugural issue of the Marshall University Lewis College of Business (LCOB) e-Newsletter. There are many exciting events and programs happening in the LCOB.

I am honored and delighted to be selected as dean of the Lewis College of Business and am truly excited about this new leadership opportunity. What especially attracted me to Marshall is the strong legacy, the visionary leadership of President Gilbert, successful alumni, a symbiotic town-gown relationship and the ‘We Are Marshall’ school spirit.

As an alum or friend of the LCOB, you are an essential part of our future success. This newsletter will keep you up to date on all of our new developments. We have excellent business students at Marshall, and they rely on your support to provide internships, jobs, scholarships, and other opportunities. While the commitment of our faculty and staff provides the foundation for excellence, your support provides the margin of excellence that separates the Marshall Alums from the rest.

Please consider becoming an annual donor to the Lewis College of Business. No matter how large or small your donation, as more alums support the LCOB this inspires our faculty and students to greater levels of excellence.

If I have not had the opportunity to meet you I would love to do so. If there is anything that the MU LCOB can do for you or your business, please let me know by emailing mukherjeea@marshall.edu or calling (304) 696-2659.

Dr. Avi Mukherjee, Dean

Lewis College of Business

BB&T Continues Support

Marshall University received the tenth installment in a series of $100,000 gift towards the BB&T Center for the Advancement of American Capitalism.
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The check presentation ceremony took place July 12 at the Brad D. Smith Foundation Hall on Marshall’s Huntington campus.

Representatives of BB&T including David L. Helmer, Senior Vice President and Regional Corporate Banking Manager; Bobby Blakley, Community Banking Regional President; and Spencer Murphy, Huntington Market President; presented the latest check of $100,000 to Dr. Ron Area, CEO of the Marshall University Foundation Inc., and Dr. Avinandan Mukherjee, dean of the Lewis College of Business.

“The BB&T Foundation continues to invest in the BB&T Center for Advancement of American Capitalism, which is essential for student success,” Area said. “The partnership with BB&T is instrumental to our entrepreneurship program, as well as to Marshall University.”

“BB&T continues to partner with Marshall University to recruit talented individuals for our organization,” Helmer said. “These bright students are our industry’s future leaders and we anticipate an impeccable return on our investment of continuing their education.”

The BB&T Center sponsors a lecture series and an upper-division course in capitalism for business students, among other activities.

New Leadership Appointments

The Lewis College of Business has appointed two senior administrators. Dr. Jeffrey Archambault as the new Associate Dean for Academic Programs, and Dr. Deanna Mader as the new Associate Dean for Accreditation and Strategic Initiatives.

Jeffrey Archambault, Ph.D.

Dr. Archambault joined Marshall University as an assistant professor in 2001 and has served as the Head of the Division of Accountancy and Legal Environment since 2010. He has previously served as the faculty advisor of Beta Alpha Psi and as the Director of the M.S. in Accountancy program, and was promoted to professor in 2013. Prior to joining Marshall, he worked on the audit staff of Arthur Andersen and has prior teaching appointments at Saint Mary’s University, Emporia State University, Clarkson University, and Merrimack College. He received his Ph.D. in Accounting from Michigan State University is also a graduate of Central Michigan University.

Deanna Mader, Ph.D.

Dr. Mader is a 25-year veteran and professor of marketing and has served in various leadership roles such as Interim Dean and Director of the BB&T Center for the Advancement of American Capitalism. Prior to Marshall, she was an assistant professor of marketing at the University of Louisville. Mader’s research on topics ranging from ethics to pedagogy and health care marketing to promotion management has been published in peer-reviewed journals and she has presented at national and international levels. She often serves as a consultant in the areas of health care, retail, entrepreneurship, and promotion management. She received her Ph.D. from the University of Georgia and is also graduate of Western Kentucky University.

Two New Department Chairs

The Lewis College of Business has named two new department chairs – although each is certainly no stranger to the college, or the University. Dean Avi Mukherjee has announced that Dr. Elizabeth Alexander is the new Chair of Marketing, MIS and Entrepreneurship and Dr. Nancy Lankton is the new Interim Chair of Accountancy and Legal Environment for the 2017-18 academic year.

Elizabeth Alexander, Ph.D.

Dr. Alexander has taught marketing since 1997 and has served as the Director of Recruitment and Retention for the College. She also serves as the faculty advisor to the American Marketing Association and as Second Vice Chair of the Institutional Research Board. She has professional memberships with the American Marketing Association and the Atlantic Marketing Association. Dr. Alexander has published in the Journal of Business Ethics, Ethics and Critical Thinking Journal, Insights to a Changing World Journal Leadership and Organizational Management Journal, Religion and Culture Review Journal, International Journal of Business, DIAS Technology Review, Asian Journal of Business and Management Science, Southeast Case Research Journal, and the Atlantic Marketing Journal. Alexander graduated with a Ph.D. from the University of Kentucky in marketing and is a proud alumna of Marshall with an MBA and BBA in Management.

Nancy Lankton, Ph.D.

Dr. Lankton is a full professor and recipient of the Kermit E. McGinnis, Distinguished Professorship. Nancy started her career in public accounting, and has worked in accounting and finance positions at companies including Doubletree Hotels and two Arizona-based homebuilders, Robson Communities and UDC Homes. Nancy is a certified public accountant (CPA), and a certified information systems auditor (CISA). Nancy has published in highly recognized, leading peer-reviewed journals including Contemporary Accounting Research, Information Systems Research, the Journal of Strategic Information Systems, IEEE Transactions on Engineering Management, the Journal of Management Information Systems, the Journal of Information Systems, and the Journal of the Association for Information Systems. Nancy serves on the review board for the Journal of the Association for Information Systems, and was an Associate editor at Communications of the AIS. She is a member of the Association for Information Systems, the Information Systems Audit and Control Association, and the West Virginia Society of CPAs (WVSCPAs), of which she serves as Chair of the Accounting and Auditing committee. Nancy also sits on the board for the Huntington Chapter of the WVSCPAs.​ She holds a Ph.D. in Accounting from the Arizona State University.

Simpson to lead BB&T Center for the Advancement of American Capitalism

Former LCOB Interim Dean Appointed

Robert "Bob" Simpson, MBA

Mr. Bob Simpson was recently selected to lead the BB&T Center for the Advancement of American Capitalism as the new Director. ”I’m delighted Bob Simpson has returned to the Lewis College of Business as the next Director of the BB&T Center for the Advancement of American Capitalism," said Dr. Avi Mukerjee, Dean. He added, "Bob’s connections with the West Virginia business community and his passion for economic development make him an ideal choice for this important role in external engagement,”

Simpson earned his M.B.A. from Ohio State University in 1970 and his bachelor’s degree in accounting from Miami University in 1969. He is the recipient of the 2016 Robert Bruce Hayes Award in Teaching Excellence for the Lewis College of Business. He has also received honors as an Outstanding Accounting Educator and was given the Life Membership Award and Distinguished Service Award, all from the West Virginia Society of CPAs. He served as President of the West Virginia Society of CPAS from 1981-1982 and was a board member for seven years. Simpson was also the chairman of the West Virginia Roundtable, an organization of West Virginia business CEOs.

California Dreamin'

Innovating for Impact -- 2017 Design for Delight Innovation Challenge
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Marshall University and Intuit Inc. (Nasdaq: INTU) hosted the first Innovating for Impact event on April 26, 2017, a month-long program in which Marshall University students and faculty experimented to create potential solutions for West Virginia’s most pressing problems.

The challenge included seven teams that received training on innovation from Intuit leadership and applied key principles to three specific challenges facing West Virginia today: providing educational opportunities for youth in rural communities, battling substance abuse and creating technology-based jobs in the state.

Award-winning actress Jennifer Garner, NFL football legend and Marshall alumnus Chad Pennington and Intuit CEO Brad Smith coached and selected the three teams during a finale event held at Marshall’s Joan C. Edwards Playhouse.

“At Intuit, our mission is to power prosperity around the world, and youth are a large part of building a more prosperous future. By sharing our tried-and true Design for Delight innovation principles with some of the bright, young minds at Marshall, we are

taking a step forward to make a lasting impact in this community. ” said Smith.

Set to the style of popular reality TV show “Shark Tank,” the celebrity and business leaders coached the Marshall students and selected three groups who showed the most developed innovative ideas.

Marshall University President Jerome A. Gilbert said, “By arming Marshall’s most forward-thinking young scholars with Intuit’s techniques, mindsets, and skills for developing breakthrough ideas, the event builds capabilities for the students to learn innovative techniques and make an impact on their community and the world.”

The teams presented their ideas to Garner, Pennington, and Smith, also a Marshall alumnus, who then evaluated their focus on the problem, their creative thinking and the ideas they considered while trying to solve the problem. The coaches then

selected three teams to continue with their work based on their progress.

The three selected teams traveled to Silicon Valley and San Francisco this Summer,

where they experienced a two-day immersive experience by exploring some of the top technology companies including the headquarters of Google, Apple, Facebook and of course, Intuit. These students gained hands-on experience collaborating with an Intuit Design for Delight team and received additional coaching.

Marshall students included Mary Day, Aniruddhsingh Rathore, Justin Hurt, Deena Dahshan, Hunter Barclay, Liz Adams, Mike Waldeck, Lauren McComas, Shah Hassan, Devin Gragg, Allison Cook, Morgan Whitt, Corey Tornes, Evan Robinson, Rowan Robinson and Katie Cowie. Faculty members included Jonathan Day-Brown, Ralph McKinney, Cong Pu, Sara Davis, Olen York, and Kristen Lillvis.

Alumni Spotlight: Michael Moe Myint

Mr. Moe Myint, Michael is Founder and serves as Chief Executive Officer at Myint & Associates Co., Ltd. Mr. Myint has over 30 years working experience in the field of aviation, aerospace, and energy, both in Myanmar and overseas. Mr. Myint serves as Chairman and Chief Executive Officer at MPRL E&P Pte Ltd. and also the founder of Asia Drilling Pte Ltd.

After leaving the aviation industry, he served as the Vice-President at Interaero Inc. He returned to Myanmar in 1989, where he became a Consultant for Shell International Petroleum during its negotiations and start-up operations in Myanmar. He is a member of the Board of the Myanmar Industrial Development Bank. He qualified as a commercial pilot and spent thirteen years with the national flag carrier of Myanmar.

For 20 years, he has been the sole sponsor of sailing in Myanmar as the President of the Myanmar Yachting Federation, the Past Commodore and Honorary Life Member of the Yangon Sailing Club, Founder and Patron of the Myanmar Optimist Dinghy Association, and a member of the Myanmar National Olympic Committee.

Recently, Mr. Myint was featured in the Passing the Leadership Baton Series and was inducted into Lewis College of Business Hall of Fame. His life story and insights on leadership are truly inspirational.

Faculty & Staff Notes


Dr. Marc Sollosy has been appointed director of the MBA program. Sollosy, an associate professor in management, will oversee the on-campus MBA as well as the future online degree program. Additionally, three new coordinators of graduate programs have been appointed: Dr. Susan Lanham for Accounting, Dr. Kent Willis for Health Care Management, and Dr. Ralph McKinney for Human Resource Management.

Dr. Nancy Lankton recently published "Incorporating trust-in-technology into Expectation Disconfirmation Theory" in The Journal of Strategic Information Systems. In January 2014 the journal was recognized as one of the 25 most cited articles published and is widely recognized as a Tier 1 MIS journal.

Ms. Sara Davis, a marketing instructor, has been named the new Director of Recruitment & Retention. Prior to her current position, Davis was the recruitment and retention graduate assistant for the College. She holds a degree in marketing and an MBA from Marshall and is active in the community. She serves on the Board of Directors of the Huntington Board Of Realtors.

The Lewis College was a partner for the International Conference on African Entrepreneurship and Innovation for Sustainable Development, hosted by Nnamdi Azikiwe University (Unizik) in Awka, Nigeria. Dr. Uyi Lawani represented us in the conference, and presented a paper titled “Innovative Approaches to Organization Science: An analysis of ‘Alliances and Networks’ Research Using Deetz’s Contrasting Dimensions.” We will actively pursue opportunities for collaboration with Unizik, Nigeria and with the University of West Indies, the other two partners of the conference.

The Academy of Management Annual Meeting is one of the largest congregations of management scholars in the world. Marshall was represented this year in this Atlanta mega-event by Dr. Avi Mukherjee and Dr. Margie McInerney. Dean Avi spoke on a panel on “Social Innovation at the Interface of technology, entrepreneurship, and economic institutions” along with researchers from the Kauffman Foundation, UC Berkeley, NJIT, etc. Margie was a part of the Academy of Management PDW called “Management Education for Responsibility and Ethics: An International Perspective.” She presented a workshop titled “How Do We Teach Responsibility to Business Students More Interested in Profit?”


This past May, Ms. Sharon Jenkins, Administrative Secretary Sr, was honored at the Staff Recognition Luncheon for 10 years of service to the University. Jenkins coordinates the administrative services in the Marketing/MIS/Entrepreneurship and Management Divisions.

Congratulations to Ms. Brittany Kelly, Program Assistant for the Academic Advising Center, for earning her Bachelor degree this past Spring. May graduation be the beginning of many more wonderful achievements to come.

As the Director of Stakeholder Engagement, Mr. Glen Midkiff's role has expanded to include marketing and public relations. Midkiff will: 1) increase public awareness of the College, 2) enhance the College image, market position, and brand identity, and 3) cultivate positive, mutually beneficial relationships with the media, community, alumni, students, donors, and friends.

Herd on the Move

Alumni are finding great career opportunities.

Cody Hatten

Mr. Cody Hatten, BBA marketing alumnus, and MBA graduate student has been named the director of the Lawrence County Convention and Visitor's Bureau. Hatten plans to push for a stronger digital presence when promoting the county and its local events,

Hatten is scheduled to begin the position later this month, according to Bill Dingus, executive director of the Lawrence Economic Development Corporation and the Greater Lawrence County Area Chamber of Commerce.

Save the Date! Business Hall of Fame Induction Ceremony

Thursday, April 26th, 6pm

519 John Marshall Drive

Huntington, WV

For more information about this event please contact Molly Robertson by emailing robertsonm@marshall.edu or calling (304) 696-2316.
Support the Lewis College of Business

Click here make a donation to the Lewis College of Business, use the secure online giving form via the Marshall Foundation website (be sure to check the College of Business box). Any amount of contribution is very much appreciated.