Product Life Cycle

like a butterfly except with products

def. A series of four basic stages which products go though in their time on the market.

These four stages include the Introduction stage, the Growth stage, the Maturity stage, and the Decline stage.


THE STAGES

AND FINALLY...

Decline

The product has reached the final stretch of its life. Sales begin to decline. The company must decide between keeping the product on the market and altering it further, discounting the product to promote sales, and eventually, discontinuing the product completely.

Behold, the Life Cycle of the product has been completed!