Drug Advertisement Regulations

Jacob Filozof

Drug advertisement rules

The FDA states that side effects and contraindications of an advertised prescription drug intended for use by humans must be presented in a clear, conspicuous, and neutral manner. The FDA Guidance for Industry document states the add "Must reveal material facts about the product being promoted, including facts about the consequences that can result from use of the product as suggested in the promotional piece." it also states it "Cannot be false or misleading in any particular."

Warnings sent by FDA

The FDA issues warning letters every 30 days to companies with at risk behaviors. A warning letter is issued depending on the nature of the violation. This method is effective and the FDA keeps a watchful eye of drug companies advertisements.