What Happened??? 2015 edition
Sports and Entertainment Marketing - Anna Yee
Three Top Marketed Companies of 2015
1. State Farm: State Farm is an insurance company that has stepped up its marketing game this past year in 2015. State Farm has made a name for itself with the frequent celebrity endorsements of Aaron Rodgers "discount double check". Another well known icon that stepped into the light this past year was "Jake from State Farm", capturing the attention of many teens who have created many twitter memes featuring "Jake".
2. Nike: As usual Nike has had a big year of success in the marketing world, drawing in the interest of athletes from all sports. Nike is a sports apparel brand that has catered to the needs of all athletes. They market their brand with the mantra "Just do it", inspiring athletes to strive for greatness and success. The most renowned commercial of 2015 included star athletes from across the board, supporting the idea of no days off.
Top 2 Musical Artists
Top 10 hashtags
3. #BlueandBlack vs #WhiteandGold
New Year's Resolutions
Personal Improvement: Run the 55m dash in 8.30 seconds or less
Family and Friends: See my cousin at least 3 times before she goes back to college in August
School and Outside World: Get straight A's this year, raise my ACT composite score to at least 30