Parallel Profits Review 2019

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Parallel Profits Reviews

Parallel Profits Reviews and Bonus is here Market research is a collection of business and field studies that marketers use to identify the market coordinates of the number of customers, their various requirements, their needs and problems related to the product and products of competing companies. Market research also contributes to the development of business plans and strategies to promote and conduct suitable business transactions, The variables in any market, and the factors of the rise and fall of commodity prices in accordance with the mechanisms of supply and demand, all by following scientific standards in research and survey and data collection, analysis and recording taking into account factors of age, gender, location and income level.

Types of market research

Market research is divided among them according to the objective and the elements that relied on it in order to complete the research and achieve the goal, and these types are:

1. Preliminary research

It is a research aimed at identifying the desire of customers to buy the product or the product and its need. It relies on direct dialogue, customer interviews, observation of sales and purchasing, and coordination of questionnaires.

2. Secondary research

Secondary and primary research aims to identify the market and its requirements, but differ in methods of collecting information. Secondary research is often based on information obtained from people and other Parallel Profits sources , but the results of these researches are often contrary to the conditions of the institution and are not valid for it , Yet they are always characterized by low costs and easy collection.

3. Quantitative research

It is the same as primary and secondary research. It is done in the same way and is intended for the same directories. However, it aims to obtain specific numerical data in the form of statistics, graphs and tables, and is mostly concerned with the number of customers, sales percentages and fixed ratios of customers. To complete this research, marketers rely on modern technologies, e-mail, telephone calls and other quantitative ratios.

4. Qualitative research

Qualitative research is similar to psychological and social research in the first place. It aims at identifying the various psychological aspects of the customer as justification for the product's desire or his reluctance, and his reactions after using the commodity. And why? In order to achieve all these objectives, qualitative research tends to rely on some means of discussion such as personal conversations meetings and discussion sessions through sales representatives, in addition to holding occasional seminars and listening sessions to identify the most important ideas, tendencies, trends and suggestions of those present.

5. Descriptive research

Is a semi-academic research that contains explanations and descriptions of the facts and information contained in the research in a logical and simple way, which facilitates the researcher or the marketing officer and the follow-up of the market or the manager of the company to understand the results of that process simply and easily away from the complexities of specialists and their terminology. Although descriptive research is considered to be a very thorough and comprehensive study, it is not interested in knowing the reasons and justifications of the phenomena or actions and decisions of the market and customers, as much as its interest in describing their situation and clarifying and explaining these decisions and the current conditions in a descriptive manner.

Information that can be learned from market research

There are many psychological and social elements and demographics that can be revealed and their details through market research, which helps in the implementation of deals and sales at the earliest possible opportunity, including:

1. Market information and those processes may include the availability of goods compared to customer rates, which is an economic phenomenon known as supply and demand, as well as prices of those goods and prices of competing products, peak times for purchase, customer arrival and quantities of needs.

2 - market segmentation is one of the elements aimed at market research to identify them and aims to know the extent of the possibility of dividing markets into separate parts in terms of several criteria, such as division by geographical region, or division by population and different demographic factors, or division according to the prices of products offered And their quality.

The segmentation of the market greatly benefits the company in the possibility of allocating a specific marketing department to communicate with his counterpart from the market, thus ensuring that the company controls all aspects of the local market with some coordination and organization.

3 - Market movement is a research information aimed at identifying the stability of the market or not and identify the movement of the market and the process of selling and buying up or down during a certain period of time.

4 - Other Elements There are many data and information that market research provides to find out the latest developments in the market, news and information about the competition authorities and companies, in addition to important statistics on the customer's satisfaction with the product and object to it if any.

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