Online Adverising

Daniel Moody

Banner ad:

embedding an ad into a web page - known as a click through due to interactive actions where the consumer clicks and is taken to the banner ad's company website.

Big image

Pop-up ads:

Ads that display in a new browser window either in the front or behind the current browser window.

Big image

Flash ads:

adding interactive elements to standard HTML sites

Big image

Floating ads:

Move across a screen or floats above the content

Big image

Rich Media ads:

includes animation or video and have more complex user interaction - Example: ads change when you move yor cursor over it - a movie sample with streaming video

Big image


Video games containing advertisements

Big image