Media is Global Communication
U2 and Bank of America's "Invisible" ad
U2 and Bank of America teamed for a Super Bowl ad in which they suggested for people to download U2’s new song “Invisible”, and when downloaded for free, Bank of America would donate $1 to the “(Red)” campaign (Bono’s campaign for AIDS). They support their cause by showing a clip of U2 playing the song at a concert. U2’s purpose is to convince people to download the song in order for people to help raise money for treating people with AIDS in Africa. U2 play an upbeat song to get people excited for it as well as helping people for free.
NBA ANNOUNCES FULL BODY UNIFORMS
All through the 50’s to 90’s NBA players were wearing short-shorts and sleeveless jerseys. And then in the 2000’s the shorts got longer and longer. A few years ago the NBA announces that it would be adding sleeves to NBA jerseys. Players were upset about this because some said it restricted their playing ability and not to mention wasn’t very stylish.
Now, reports say that the NBA has just added full-body uniforms. It covers everything from head to toe. This has made players extremely upset because many claim they cannot see. League officials are stating that it is to avoid too much “flesh-showing” as this seems to be an ongoing problem. Sources say that soon they National Basketball Association is going to make all players wear astronaut outfits as “the evolution of basketball style increases”.
The Miami Heat’s, Chris “Birdman” Andersen is especially upset because he says that there is no room for his Mohawk in these jerseys. Another player, the 5’9 “Nate Robinson” is mad because they do not have the jerseys in his size so he is having to sit out until they make the jerseys that small. Another problem seems to be the profuse amount of sweating this is causing on players which is why League officials want astronaut suits with a built in cooling machine and a tube for water. So, the question is “What’s too much for the NBA?”