Stella & Dot News Update
by Shawna Florness, Star Stylist
April 2016
Hello ladies!
Hope you are all doing well! April is such an exciting month at Stella & Dot so I am just going to dive right in and share!
xo,
Shawna
Trunk Show Exclusives
Stylist Special
For the month of April, Stella & Dot is giving even more product credit to new stylists!
1) Receive $450 in product credit (that's $100 extra)
2) Sell $1,000 in first 30 days (that's one trunk show) and receive $250 in cash and $300 product credit bonus (that's $100 extra).
Part-time, full-time, or just for the discount - there is no better time to sign up. It's up to you. If you are intrigued, let's chat and I will answer all your burning questions!
Autism Awareness Month
April is always Autism Awareness Month at Stella & Dot and once again with are partnering with the Holly Rod Foundation and giving back. We have designed a special autism awareness bracelet which has been flying off the shelves!! So much in fact, that it SOLD OUT! As a result, we have added 3 more styles to our Autism Boutique. All net proceeds will be donated to the Holly Rod Foundation.
If this cause is near and dear to your heart or someone you know, let's book a Autism Fundraising trunk show in April and support this amazing cause that affects more and more families each year. Giving back always feels good.
Mystery Hostess
I am having another Mystery Hostess shopping event in honor of Mother's Day which is sneaking up on us all (Sunday May 8th). From now until April 30th - spoil yourself, your mom or your mother-in-law and shop using this trunk show link http://www.stelladot.com/ts/1z3f6 and you will be entered to win the Hostess Rewards!! You can also contact me to place your order directly to make sure it gets applied to the correct trunk show. I can't wait to see who the lucky winner will be this time!!
Summer Collection
Our Summer Collection launched this week and I am very excited to share some of my favourites. Of course, we have some great summer jewels and bags but we have also launched some exclusive summer styles including tunics and sunglasses!! Let's take a look!
Wrap Bracelets
My favourite thing about the summer collection (besides the sunnies!) are the new wrap bracelets. It is an automatic arm party - no thinking required! I love that! With a casual, boho flair these styles will be sure to be HOT for summer with your shorts and tees! One picture 4 bracelets (shown below). The Lola Wrap, the Vista Wrap and the Reina Necklace worn as a wrap in neutral (brown) or multi-color (pink/turquoise/blue)! Which is your favourite? I honestly can't decide - the Lola, Vista and neutral Reina are all tied in my book!
Tunics & Sarongs
In addition to our white lace tunic which debuted last month, we've added two new styles. I LOVE our white and blue Embroidered Tunic! It has an adjustable drawstring, so you choose the length and can be worn as a top as well for a cool boho vibe. Love it! this tunic has been so popular it has already SOLD OUT in XS/SM size - in just 3 days!! That is crazy! The M/M and L/XL are still available, so, get yours now before the other sizes sell out too as we only have a limited quanitity and once they are sold out they are gone for good!
The flowing navy and white Caftan has a pattern that was specifically designed to fit and flatter women of all shapes and sizes.
The coral sarong is lightweight and washable and doubles as a swim suit sarong or an infinity scarf. This sarong was specifically designed with minimal fabric so as to avoid the bulkiness of of a typical sarong when you tie it. It is shaped like a tube and you just slip into and give it a quick tie on the side. Also available in black/white. And if you haven't noticed by now...tassels continue to be a huge trend in clothing and jewelry! Check out those great sunglasses too....
Layering Necklaces
Here are my top 3 picks from the Summer Collection!! My fav is the Costa!
Costa Necklace
Silver and soft turquoise dream - removable tassel
Tulum Necklace
Bright cobalt blue short layering - removable tassels
Tiburon Necklace
Bags and Small Accessories
NEW!! Reversible totes! How cool is that!! Available in chambray/mint or denim/ikat. Wipeable coated canvas makes this your essential, no-fuss bag for summer, for the beach/pool and comes with a removeable pouch to keep you organized and a great price too at $84 - it's like getting 2 bags in 1! Love that!
I also have a hard crush on our NEW travel jewelry box in a cute fun pattern that will keep your jewelry organized and tangle-free when you travel. Includes layering pads as well.
Sunglasses
I saved the best for last with our sunnies - a brand NEW product category for Stella & Dot!! Hello Sunshine!! Available in 3 different styles/shapes - the Aviator, the Miramar and the Parker. All styles are hand crafted frames (just like Prada, Chanel, Tiffany, etc.) and hand polished.
The classic aviator style (available in gold or white) will never go out of style. The Miramar is playful and chic and available in blonde or black and the Parker (available in tortoise) has a classic oversized cat-eye design. Each pair comes with a beautiful hard case and a cleaning cloth. My fav is the Aviator in gold!
Favourite Style Images
Until Next Time...
I hope you enjoyed the latest edition of my Stella & Dot newsletter and I hope to hear from you soon!
P.S. The link to the Summer Catalogue included below.
xoxo,
Shawna
Shawna Florness
Stella & Dot
Follow me on Instagram @slf99
Email: sflorness@shaw.ca
Website: www.stelladot.com/shawnaflorness
Phone: (403)510-2044
(Please do not hesitate to contact me If you would like to be removed from this monthly newsletter list - no worries, no problem. Please notify me via email at sflorness@shaw.ca). Thank you!